Tag Archive for: Latinx

14 Key Career Insights From Latina Leaders in Business

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Latina Leaders in BusinessAfter sharing top tips on self-promotion from Latina leaders in business as part of our Hispanic Heritage month coverage, The Glass Hammer continues our two-part feature with more key insights from Latina leaders we’ve interviewed across the past years:

1. Value Those Who Show Up For You

If you want people to take personal interest in developing you, value the gift of energy and time they give, advised Cassandra Cuellar, Attorney at Shearman & Sterling.

“People are more than willing to have conversations with you when you show you appreciate their time,” said Cuellar. “Female partners whom I don’t even work with have reached out, which was so impressive that these busy women would welcome me and offer their support.”

Update: Cassandra Cuellar remains an Attorney in Shearman & Sterling’s Emerging Growth practice group, with the firm now for over 3.5 years.

2. Embrace the Learning Phase

You’re not expected to be an expert when you begin, emphasized Lina Woods, as Director, Global Digital Go-To-Market Leader at PwC.

“There were times of stress when I should have realized it was okay to learn along with everyone else,” realized Woods, ”and I see now that I could have harnessed that perceived vulnerability and realized you should just dive in and do your best.”

Update: With PwC for over five years, Lina Woods was appointed to Managing Director and Commercial Product Strategy Leader in June of this year.

3. Balance Intuition with Receptivity

Growing as a leader means both trusting yourself and being receptive to feedback, observed Priscila Palazzo, as Legal Director at WEX Latin America.

“While law might appear to be my main job, I also excel at understanding people and their behavior,” said Palazzo. “It’s important to be open to new ideas and thoughts, but especially to feedback. If you seek it out and reflect on it, it can help show you areas where you can grow and improve. As women, we tend to follow our hearts and intuition, but we need to balance that with feedback.”

Update: With WEX Brazil for over seven years, Priscila Palazzo is General Counsel.

4. Look Up And Around

You benefit hugely by looking up from your work and connecting, noted Anita Romero, General Counsel, Global Consumer at Citibank.

“When you’re first starting out, you’re so focused on doing excellent work that you don’t realize the many benefits of seeking advice from peers in your network,” said Romero. “People learn over time, but had I known that up front it would have really helped.”

5. Be Resilient With Your Vision

It’s easy to lose faith at obstacles, but Cristina Estrada, Head of Derivatives for the Latin America Financing Group, Investment Banking Division at Goldman Sachs, encouraged to keep the course.

“Pursuing what you are passionate about and chasing your dreams are key to having a successful career,” said Estrada. “Being patient is important though: there are ups and downs in everybody’s journey. Persistence and seeing beyond occasional difficulties pay off.”

Update: With Goldman Sachs for nearly 17 years, Cristina Estrada remains in her position.

6. View Detours As Opportunities

What appears as a career deviation may become your next adventure, guided Isela Bahena, Managing Director, Private Infrastructure Group at Nuveen Real Assets.

“It might seem scary, but looking back I see a lot of growth when I took those chances. There will be challenges, but sometimes the bridge is going to look different when you actually cross it,” said Bahena, known by junior colleagues for being calm amidst changes. “I tell them that’s because in the long run I always see them as opportunities.”

Update: With Nuveen Real Estates for over 3.5 years, Isela Bahena remains in her position.

7. Be The Change

Be the change the you wish to see, championed Elizabeth Nieto, as Global Chief Diversity and Inclusion Officer at MetLife.

“Women who have power can continue to push the envelope on women’s interests. We can complain about where we are or focus on what we’re achieving. Things may not be perfect in the corporate world, but we’ve accomplished a lot and we have to build from here,” encouraged Nieto. “Our daughters are watching us and making decisions about their lives based on how we make decisions about our own lives.”

Update: After nearly seven years at MetLife and a two year stint at Amazon, Elizabeth Nieto became Global Head of Equity and Impact at Spotify in March.

8. Create the Belonging

Women need to become aware of the barriers they impose upon themselves and invite each other in too, emphasized Yesi Morillo-Gual, as Founder and President of Proud To Be Latina.

“I started Proud To Be Latina because of some of the challenges I faced in my own career. These included things like not knowing how to navigate the landscape, not knowing about the unwritten rules, not having a lot of support, and also not really believing that I belonged because the majority of my colleagues did not look like me,” said Morillo-Gual. “There is a sense that we don’t belong, or that we have to leave who we are behind in order to advance our careers. We tend to question ourselves and our abilities.”

“I often hear women say that corporate America was not designed for them, and in response I tell them that corporate America may not have been designed for me, but I was designed for corporate America,” she added.

Update: Yesi Morillo joined Cushman & Wakefield as Director, Global Head of ERGs & External Partnerships in April.

9. Ask For Support

Getting past the notion of being the totally independent woman is hard but it’s also growth, shared Rosa Bravo, Business Development Director at Accenture, who started her career as an aerospace engineer.

“One of the things I wish I had known earlier is that it’s okay to ask for help. There are so many choices you have to make along the way, and you just can’t do it alone,” reflected Bravo. “I’ve been culturally conditioned to be a strong woman, to want to be able to do everything on my own. It took a few years to feel comfortable to raise my hand and ask for help when I needed it, but it made things much easier when I did.”

Update: Senior Technology Executive Rosa Bravo has been with Accenture for over 27 years.

10. Don’t Delegate Your Career Path

It’s important to design your own career rather than delegating that to your boss, asserted Valeria Strappa, as Head of Efficiency and Cost Management for Citi Latin America.

“What I think is important is to first be the designer of your own destiny and second, to learn that you might not necessarily get what you think you deserve, you will get what you are able to ask for and to sell for your results,” said Strappa. “A lot of times women think people will recognize their work. And they do, but that doesn’t mean you get what you were expecting for it. You have to be able to solve a big problem for a big leader and of course be able to stand up and show your results.”

Update: After a decade with Citi, Valeria Strappa has been with JPMorgan Chase & Co for nearly five years, and was appointed Managing Director – Head of M&A Integrations and Client Relationship Management in January 2020.

11. Embrace Change As a Catalyst

Change can be disruptive, but Elizabeth Diep, back when she was Senior Manager in PwC’s Asset Management Practice, challenged women to leverage it to advance their careers.

“Be open minded. There is such a changing landscape in this profession. We are seeing growth in Latin America, while in Europe, there are challenges now but absolutely something different is going to come out of it. It’s about being open to opportunities and not hesitating to take on new roles,” advised as Senior Manager, Asset Management Practice at PwC. “Every experience, whether good or bad, is going to help you grow. Don’t resist change. Change will help you become a seasoned professional a lot faster and a lot better.”

Update: Elizabeth Diep made Partner in 2013, and has been with PwC for over 21 years.

12. Leverage The Cultural Asset of Connectivity

Nellie Borrero, Managing Director, Senior Strategic Adviser of Global Inclusion and Diversity at Accenture, expressed that Hispanic women have an advantage in relationship building.

“We understand the advantage of relationships – it’s so embedded in our culture. That savviness and understanding of the importance of relationship building and maintaining relationships comes naturally to the Hispanic community,” asserted Borrero, who emphasized to network strategically: “And I would like to see young women do more of this: be able to reach out to the women at the top, and absorb that coaching and experience they can share. Become a sponge and absorb as much as you can. If they’re up there, they’ve found a way to make it work.”

Update: With Accenture for nearly 28 years, Nellie Borerro remains in her position.

13. Empower Yourself To Ask for What You Want

Twenty five years into her career, Marilyn Foglia, Managing Director and Head of Latin America at UBS Global Asset Management, realized it didn’t pay to be timid.

“I wasn’t always so persistent about getting my ideas on the table – but now I am!” Foglia declared. “If you’re too polite and wait for an opening to speak you may never get a voice. Don’t be afraid to ask for what you want. We women tend to think that if we work hard, we will be rewarded. But we have to ask for it.”

She encouraged women not to think of themselves as having less opportunities: “If you do that, you become afraid to voice your own opinion. Be sure to express your beliefs broadly. People will eventually hear you – that’s how you get recognized and move up the ladder.”

Update: With UBS for over 28 years, Marilyn Foglia remains in her position.

14. Find a Culture You Can Thrive In

Put the right environment at the top of your criteria when it comes to career-related decisions, advised Noelle Ramirez, Project Manager, Diversity, Equity & Inclusion at PGIM.

“Culture first. Seek out advice from people that are already there. What has their experience been? Do they feel comfortable? Do they feel like they can bring who they are to the table? If the answer is yes, that’s a good place to start. It takes away a lot of productivity and energy to not be who you are,” said Ramirez. “Go somewhere where you can be yourself. I’m very passionate in my delivery and it’s part of my culture. Making sure I’m in an environment where that doesn’t have to be shut off is important. Look for environments that are ready to receive you, because that’s where you’ll be your most productive, innovative, creative and strategic.”

Update: Interviewed earlier this year, Noelle Ramirez remains in this position, with PGIM for nearly 2.5 years.

We hope you enjoyed this two-part retrospective!

By: Aimee Hansen

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Monica Marquez: Co-Founder, Beyond Barriers

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Monica Marquez“It’s transfer of knowledge, it’s paying it forward, it’s saying ‘here are the unwritten rules that you need to know that not everybody is going to tell you’,” says Monica Marquez. “Why don’t you learn from my mistakes, and then maybe you can get here in half the amount of time that I did?”

As an Equity & Inclusion expert, Monica has previously worked in the cultures of Goldman Sachs, Bank of America, Ernst & Young and Google, with a focus on pioneering efforts to support women to advance through the most tricky parts of the career path.

Advancing the “Frozen Middle”

“I’ve had a natural affinity towards pursuing a career that focuses on diversity, equity and inclusion,” says Marquez. “The whole theme of creating opportunities and a sense of belonging, and helping people to accelerate their success, has always been core to what I loved to do and help organizations do at scale.”

Beyond Barriers takes a campus to C-suite approach: “What happens throughout a woman’s career trajectory that causes so much attrition from the entry level to the top? For more than a decade, over 50% women have been graduating from US universities and colleges, outpacing their male peers. How is it then, that only 8% of women hold C-suite roles in Fortune 500 companies?”

Marquez’s passion has been to understand the systemic barriers at play and how to navigate them to accelerate success: “Companies do a really good job of recruiting women in the early stages, but they don’t do a good job of supporting them and helping them grow and stay, often losing them as they are rising up.”

Despite so much front-end investment in talent, Marquez feels organizations often fail to support women through the “frozen middle” when the challenge of integration of work with new motherhood becomes a huge adjustment for many, and when attrition peaks.

She notes that many women are passionate about coming back until they return to experience being sidelined—so they are both pulled by their new responsibilities and pushed out by the organization. After the second child, the percentile of women opting out or taking a break goes way up.

Marquez has found that often a dance of projected assumptions goes on between both sides of the coin. Women often don’t feel their managers/organizations will be supportive of their boundaries or needs. Organizations often assume what women will want for themselves, or be available for.

“It’s partly the assumptions, stigmas, stereotypes, unconscious biases that managers and leaders have at play, rather than just open communication,” she says. “The conversation needs either the woman being confident and having clarity of what she wants and being able to ask for what she wants, or the leader asking the woman that question and giving her the opportunity to answer for herself.”

Marquez has seen that when the tough conversations actually happen, things like flex schedules and promotion plans can be arranged. It’s after all more efficient to support a woman to stay and keep progressing than to bring in somebody entirely new from scratch.

“Don’t be afraid to say this is this is what I want and don’t be ashamed of your ambition. You shouldn’t be told you either choose your ambition or you choose the family. It doesn’t have to be that way,” advises Marquez, who also points out: “Companies do invest a lot in development with women, but they sometimes have to be strategic and target the high performers. If you were to get to these women a lot earlier, you would have more mid-career women make it through to the top.”

Pioneering the Returnship® Program

Perhaps Marquez’s proudest accomplishment is the Returnship® Program she began back at Goldman Sachs over a decade ago, to help companies retain experienced women and to help women gently reintegrate back into work after maternity leave.

“Back then, there was a significant stigma if you left the workforce and tried to come back in. The gap was a huge mark on your resume, and usually employers would overlook you,” she notes. “There’s a hidden talent pool of women that companies are losing out on because you have this traditional bias against the resume gap. And we started thinking: how do companies hire in the first place?”

Marquez and her team adapted the internship experience and introduced the Returnship® program in financial services at Goldman Sachs. Across a 10-12 week stint, women came back into an office, usually taking on one focused, substantial project in a team who held an open position. Women were able to reacclimatize through a first dip back into work mode and teams received experienced help on standing projects. If the practical trial showed a mutual fit, full-time placement would result and regardless, both parties benefitted.

“In our first few pilots, we had a placement rate in the 90th percentile, and the majority of the 10% who didn’t get placed were women who chose to stay out, after realizing that they weren’t ready for full-time work,” says Marquez. “It’s the fulfillment of helping people gain opportunity when the doors are all closing that’s been my guiding passion.”

Being Latina in Corporate America

Marquez notes that Latina women face stereotypes based upon gender and culture: such as the loud Latina, the overly emotional Latina or the family-first domestic Latina mother.

She’s experienced herself that being a “first generation corporate” can be very isolating, allowing space for imposter syndrome and self-doubt, often because Latina women are the “only” Latina around in the context and because they often do have different influences and voices at home, sometimes intergenerational, due to the cultural loyalty to family.

Some cultural influences can be resourceful to help Latina women thrive and others can be limiting.

While women of color were less prevalent in the Returnship® program, the team found ironically (vs. stereotypes) that Latina women were less likely to have opted out of the workplace for home responsibilities than their white peers, precisely because they had a strong Latino family structure and childcare support within their extended family.

“The cultural norm of the tight-knit Latino family unit, where they maintain a sense of a village to raise a family, helped some women stay employed opposed to having to opt out,” notes Marquez.

On the other hand: “We come from various Latino cultures where work ethic is a really big deal: put your head down, work really hard,” says Marquez. “However, you learn quickly that in the corporate world, you’re going to get overlooked if you just keep your head down and work hard. You have to learn self-promotion and have the flexibility to go against the grain of what you’ve always been taught.”

And so, Marquez has created employee resource groups to help with opportunity/cultural gaps such as coaching soft-skills and self-promotion among first generation college or corporate individuals.

Acculturate, not Assimilate

Having always been fascinated with cultural differences and their influences on decision-making, Marquez impresses upon Latina women that “there’s a fine line between assimilation and acculturation”.

“You have to be very careful when you go into an organization that is predominantly white male cisgender-led that you don’t assimilate too much, to where you’re contorting yourself into a pretzel in order to belong. You want to keep some authenticity,” says Marquez. “I usually tell people that you have to acculturate and embrace every organization you belong to. They each have their unique culture and define success in a different way. You have to look at every organization like its own country that you visit every day.”

She suggests getting underneath what characteristics are driving success in your organization and then emulating those characteristics by adopting strategies that are right for you within the organizational “cultural” context, without compromising your own truthfulness.

For example, colleagues may go to the local pub to network, but it’s narrow-minded to think you have to stay two hours after work as the requirement to be successful. The value is developing relationships, and you can figure out a way to develop more depth to informal connections through breakfast and lunch invitations during work hours.

“It’s figuring out where you can set your own boundaries. You acculturate opposed to assimilate, and you challenge them on the ways it happens,” she advises. “The important thing is the relationship building. It’s not the happy hour.”

“Don’t assimilate and lose who you are. Instead, acculturate and hold onto those core values of your culture, because that also enriches the organization,” she notes. “The representation of diverse cultures brings about an organic diversity of thought that is needed to create bigger and better solutions for organizations.”

Less Certainty, More In-The-Moment Agility

“Women have a tendency to be very certainty driven, and they end up not taking as many risks and opportunities. It’s like that quote ‘doubt kills more dreams than failure ever will’,” says Marquez. “Women need to be much more open to taking the opportunity and embracing just-in-time learning, so they don’t rob themselves before they try.”

Marquez feels women disadvantage themselves by feeling they will be safe only if they already know everything. Whereas men’s willingness to put their name in the hat, dive in and then figure it out means they advance more quickly.

She recommends women weigh the risk and reward, and if they can live with the downside, just go for it: “Women will second guess and short-change themselves, but we are remarkable and extremely resourceful. You have to look at these opportunities and tell yourself, ‘I only check two boxes out of ten, but I’m going to put my name in the hat because this is my North Star. This is where I want to go’d.”

Noting that the average shelf life for a new skillset is now eighteen months, Marquez feels women should tap more into their natural agility to change and juggle, and embrace more just-in-time learning.

For her, a key component of accelerating gender equity is simply facilitating the transfer of knowledge: “If I knew then what I know now, I would have gotten here so much quicker and probably in half the time that it took me to become a senior leader,” reflects Marquez, who is doing all she can to bring others up behind her.

To learn more about how Monica and her company (Beyond Barriers helps organizations retain and develop female leaders), visit www.iambeyondbarriers.com.

By: Aimee Hansen

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11 Tips From Latina Leaders on Self-Confidence and Self-Promotion

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Latina leadersAs part of celebrating Hispanic Heritage, The Glass Hammer covers career insights and tips shared by Latina Leaders in business whom we’ve had the fortune to interview over the years.

In this retrospective two-part feature, we’ve mined the best experience-based guidance across our profile interviews with Latina leaders. As the theme of authenticity, self-confidence and self-promotion have been emphasized again and again, we focus entirely on facets of this critical message for part one of this feature.

1. Claim Your Self-Worth Early In The Game

Entering an industry or an organization where too few people look like you can be challenging, but there is never a more important moment to believe in yourself and claim your worth, emphasized Ivelisse Rodriguez Simon, Managing Partner at Avante Capital Partners.

“I wish I had known from the start of my career that I should have more confidence in myself,” said Rodriguez Simon. “Over time I’ve realized that you should never doubt your own capabilities. There may be obstacles, but you can do it. With a lot of luck, hard work and great mentors I’ve made it in this industry, which is hard for women, especially minority women.”

Update: Ivelisse Rodriguez Simon remains in this position, now with Avante Capital Partners for nearly 13 years.

2. Embrace All of Who You Are

Finding an authentic sense of self is essential for all women, but especially for young Latina women just starting out in their career, impressed Yvonne Garcia, as Senior Vice President and Global Head of Client Solutions, Investment Manager Services at State Street Corporation.

“It is critical to realize that the diversity of thought and cultural experiences that you bring are so valuable to organizations. Embrace who you are, make sure you find mentors and sponsors that will help you develop and grow as a leader,” advised Garcia. “Get involved in volunteer organizations like ALPFA where you will be able to grow and give back at the same time.”

Update: Yvonne Garcia was promoted to Chief of Staff to CEO at State Street in January 2019.

3. Stay Authentic To Your Truth

In tech for over two decades, Rocio Lopez, as IT Executive at Accenture, realized at a deeper level from Accenture’s Hispanic American Employee Resource Group (ERG) that she needed to be authentic about what she brought to the table as a talented Hispanic technologist.

Both passionate about advancing diversity and leading Latinx American talent attraction initiatives, Lopez said: “The one piece of advice I would give to anyone is to be authentic. For the longest time, I was trying to run in a different size shoe – actually a male size 8. It wasn’t until I met my ERG family that I realized I like my 7.5 size red high heels.”

Update: Now with Accenture for over 26 years, Rocio Lopez was promoted to Technology Strategy Lead NA Education Practice in January 2020.

4. Allow Your Unique Personality To Shine

By allowing her unique self to shine through, Laura Sanchez, Managing Director, Private Wealth Management at Goldman Sachs, found that she was better able to form more impactful bonds with clients and colleagues that helped to create a more fulfilling career.

“When you’re new – and I had also switched industries – you may be anxious about fitting in and looking like everyone else or acting like everyone else. But trying too hard to fit in can stifle who you are. To not be yourself for the majority of your day creates a lot of stress,” Sanchez reflected. “When I’ve been true to myself and let my own light shine through, that’s when I’ve been my best. That’s when I think the success started.”

Update: Laura Sanchez remains in this position, now with Goldman Sachs for over 27 years.

5. Become A Supportive Friend to Yourself

Believing that women had many advantages in the area of dispute resolution, including the ability to appreciation a situation from multiple perspectives, Ximena Herrera-Bernal, as Counsel in the International Arbitration Group at Shearman & Sterling, London, urged women to encourage the truth of their own voice in the room.

“It is imperative to believe in your abilities and to make your views appropriately known,” Herrera-Bernal said.“ When you’re doubting yourself, imagine that you are giving advice to a female friend who is experiencing the same issues. Then listen to your own advice.”

Update: After 16 years with Shearman & Sterling, Ximena Herrera has gone on to be a Founding Partner in Gaillard Banifatemi Shelbaya (GBS) Disputes.

6. Let Your Difference Empower Your Voice

The very thing that once inhibited you from using your voice is often what validates its importance, asserted Noelle Ramirez, Project Manager, Diversity, Equity & Inclusion at PGIM.

“I bring to the table my lived and learned experience as a woman, a lesbian woman, a Hispanic woman,” said Ramirez.“ The things that kept me quiet in the room before are the things making me speak the loudest in the Diversity, Equity & Inclusion space.”

Update: Interviewed earlier this year, Noelle Ramirez remains in this position, with PGIM for nearly 2.5 years.

7. Be Forward About Owning Your Work

It was a decade into her career before Paula Arrojo, Managing Director and Private Wealth Advisor, Investment Management at Goldman Sachs, figured out that she had to match her hard work with her self-promotion.

“Women often expect that if you work really hard you’ll be noticed and rewarded. But they need to realize how important it is to let the right people know what they’re working on and what they want next – what team, what clients,” Arrojo said. “If you want to go for it, you have to position yourself to have that credibility. Had I known to be more strategic in this area earlier, I would have saved a lot of time getting to where I am.”

Update: Paula Arrojo remains in this position, now with Goldman Sachs for 21 years.

8. Beyond Your Role, Build Your Personal Brand

After watching too many women voice their great idea only after the meeting finished, inhibiting their success from their hesitation to speak up, Patricia McCarthy, Managing Director at Goldman Sachs, emphasized the importance of being proactively seen and heard.

“When you have good ideas, you need to voice them and add value. Remember that your job is to contribute to your team, and that entails being confident and pushing yourself beyond what your perceived role is,” McCarthy noted. “More than achieving a title or promotion, my biggest source of pride is establishing a personal brand as an individual who can improve a process.”

Update: Patricia McCarthy remains in this position, now with Goldman Sachs for over 17 years.

9. Be Your Own Best Advocate

When it comes to advancing as you become more senior, Grissel Mercado, as Counsel at Shearman & Sterling LLP, emphasized you have to go beyond focusing on doing excellent work and build a profile.

“Young attorneys tend to focus on delivering excellent work, which is important, but also expected. You also have to seek out opportunities to network,” said Mercado. “Nobody is a better advocate for you than yourself. Women need to take more initiative. If you’re talking with the team before a call, mention a success, just as a man would.”

Update: With the firm for 14 years, Grissel Mercado was appointed to Partner at Shearman & Sterling LLP.

10. Self-Promote To The Leaders Above You

Take the shame out of self-promotion and instead learn how to do it by doing it, emphasized Ilka Vázquez, Advisory Partner at PwC US.

“I think it’s ok to brag a little about your impact and what you’re bringing to the table. We assume someone is noticing our great work and will reward us, but the reality is that you can speed up the process if you talk about your success to people who are influential,” Vázquez noted. “Your elevator speech gets better the more you give it and can help you establish a personal brand.”

Update: Ilka Vázquez remains in this position, now with PwC for 11 years.

11. Know That You Are Ready (Enough!)

Opportunity is the chance to grow into the role, communicated Neddy Perez, as Global Head of Diversity & Inclusion, Talent Management COE at McCormick & Company.

“Women are still socialized to put their heads down and work hard with the hope that someone will recognize your success. The reality is you have to become your own best advocate. As long as you feel comfortable with 70% of requirements of a job then go for it,” encouraged Perez. “No one is ever 100% ready for their next job; we just have to get comfortable with asking for what we want and going for it.”

Update: Neddy Perez remains in this position, now with McCormick & Company for nearly 3 years.

Look out next week for part two of this series on wisdom and insight from Latina leaders in business over the years.

By Aimee Hansen

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Six Forms of Cultural Wealth You Can Leverage As a Leader

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cultural wealthIn her model of community cultural wealth, Dr. Tara J. Yosso identified six forms of cultural wealth (aspirational, navigational, social, linguistic, familial and resistant capital) possessed and earned by socially marginalized groups, and countered the lens of cultural deficit.

Cultural wealth is defined as: “an array of knowledge, skills, strengths and experiences that are learned and shared by people of color and marginalized groups; the values and behaviors that are nurtured through culture work together to create a way of knowing and being.”

Affirming the cultural capital you’ve acquired as part of your road-tested skillset can be a compelling collective and personal narrative-flipper: factors that may have inhibited opportunities become empowering qualifications of your leadership ability. To walk into the room with a sense of cultural wealth integrated into your personal narrative could arguably reduce and reframe a sense of imposter syndrome.

In fact, Yosso’s model was initially designed to “capture the talents, strengths and experiences that students of color bring with them to their college environment”— but professional context, and even executive context, are even more compelling given you are further on the journey.

Here are the six forms of cultural capital and why they make you valuable as a leader.

Aspirational Capital

Aspirational capital is the ability to sustain hopes and dreams for the future amidst both real and perceived barriers.

As states the University of Portland UP Career Center, “It is the ability to envision a future beyond your current circumstances and work towards pursuing your dreams and aspirations.”

As Sheri Crosby Wheeler, VP of D&I at Fossil Group, told theglasshammer earlier this year when speaking to her own economically disadvantaged background: “I feel like it has given me the grit, the resilience, the fight, the get-up-and-go that I have to this day. I won’t see myself as ever being down and out, and I won’t stay in a ‘woe is me’ place, not for very long.”

The impact and success of Black and Latina female entrepreneurs, despite opportunity gaps, bias and barriers in the hallways of corporate America, bears testament to a mentality of sticking to a vision of realizing the dream beyond obstacles.

The ability to conceive of and hold to a vision beyond the current reality is not only essential to becoming a leader, but also what enables leaders to inspire entirely new visions and influence new realities.

Navigational Capital

Navigational capital is the ability to maneuver through systems and institutions that historically were not designed for you. Yosso notes that this capital empowers individuals to move within environments that can feel both unsupportive or hostile.

“I think you can approach a situation like that and feel like you’re the only one,” Gia Morón told us, on inviting herself into the NYC networking circle for the emerging legal cannabis industry, “or you can say, ‘I can invite other people and not be the only one.’”

As pointed out in Harvard Business Review by Marlette Jackson, PhD and Paria Rajai, the dedication many “first generation corporates” have to paying-it-forward and bringing others up through sharing the unspoken rules of navigating an organization is one way navigational capital comes into power. And for those who trail-blazed themselves, they bring that earned strategic and maverick gumption to what they offer.

“The most rewarding piece of my work is to create an opportunity and open a door, where traditionally that door may not have existed,” said Noelle Ramirez, Project Manager, DE&I at PGIM, about alternative recruiting channels, “to be able to put that spotlight on someone who might not have been seen and say, ‘I see you and there’s space for you here.’”

Social Capital

Social capital is leveraging existing community resources and connections in building a network in support of your goals.

The roles of social and cultural capital have been found to be key components in supporting academic achievement among Latinas. In one qualitative study of Latina women, the pursuit of higher education was truly conceived as a “family goal” in which sacrifices were made to realize the goal, and in turn the Latina women “considered their own educational advancements as advancements for the whole family.”

Recently, Monica Marquez, Co-Founder of Beyond Barriers, shared with us that years ago when pioneering a Returnship® program at Goldman Sachs that facilitated mothers back to work after their maternity leave, her team found Latina women were less likely to have opted out of work for home responsibilities than their white peers, because they had the strong family structure and childcare support within the family.

“The cultural nuance or norm of the tight-knit family, where it takes a village to raise a family, helped some women stay employed opposed to having to opt out,” said Marquez.

Linguistic Capital

Linguistic capital is the sum intellectual, social and communication skills attained through a particular language, history and experiences.

Linguistic research indicates that those who are bilingual or multilingual generally have more connectivity and integration in their neural networks, a sharper working memory, more cognitive reserve, better task-switching, more divergent thinking and are more adept at solving mathematical problems than monolinguals, for starters. Analyzing in a second language also reduces decision bias.

“I have the benefit of growing up in a different country and being exposed to different cultures, so that helps me to understand and work with cross-cultural teams,” Anna Thomas, VP at BBH, told us. “For example, in Asian culture, unless you actually reach out and ask, someone will often think it’s disrespectful to provide their view of things. I grew up in that culture, so I know and I can actually coax and ask someone to speak up. I can come from that angle.”

Yosso emphasized that cultures where oral storytelling is part of the daily cultural fabric bring “skills [that] may include memorization, attention to detail, dramatic pauses, comedic timing, facial affect, vocal tone, volume, rhythm and rhyme”, such as to narrative crafting and public speaking.

Familial Capital

Familial capital is the cultural knowledge and nuance obtained from family and community experiences, for example how the communal-orientation of many Latin cultures may predispose networking skills.

While crediting her parents for raising her in faith from a long line of ministers and pastors, Marie Carr, a Global Growth Strategist at PwC US, said: “I have confidence in and the ability to appeal to a force higher than myself. That’s helped me to be more patient, to put myself in other’s shoes, to not be so hard on myself. You have to be able to center yourself, because you’re often going to find yourself in an environment that’s not going to affirm you. So, the ability to affirm yourself is really useful.”

Familial legacy of challenge and strife can also compel compassionate leadership.

Megan Hogan, Chief Diversity Officer of Goldman Sachs, recently shared that her family’s journey from the Dominican Republic to find opportunity influenced her own pro bono passion of working with immigrants seeking asylum: “It’s always been important to me to advocate for people seeking refuge from persecution as a way to pay it forward and allow others to find those same opportunities.”

Resistant Capital

Resistant capital is the inherited foundation and historical legacy of communities of colors and marginalized groups in resisting inequality and pursuing equal rights. This includes embracing a resistance to stereotypes that are not authentic to your sense of self.

Overcoming barriers and challenging the status quo enables a leader-oriented lens of questioning conventional models and methods that aren’t working or may be problematic for long-term growth, according to the findings of HBR authors Jackson and Rajai.

“The narrative is often ‘I come from a low-income neighborhood, I was raised by a single parent, my father is in jail, my brother was killed, I didn’t go to an Ivy League school. I’ve got no credentials to lead…Who am I to run?” said May Nazareno, NE Director of Gifts at Ignite, to us, speaking of encouraging the inherent young female leaders from highly marginalized neighborhoods. “And we flip the script and say: who are you not to? We’re here to convince each young woman that her whole life is what makes her qualified to lead.”

By: Aimee Hansen

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Noelle Ramirez: Project Manager, Diversity, Equity & Inclusion, PGIM

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Noelle Ramirez“I bring to the table my lived and learned experience as a woman, a lesbian woman, a Hispanic woman,” says Noelle Ramirez. “The things that kept me quiet in the room before are the things making me speak the loudest in the Diversity, Equity & Inclusion space.”

She speaks to showing up visibly to create belonging, how to expand the diversity of recruitment, and the prerequisite importance of culture.

Being The Representation You Want To See

Given her love for people and their stories, Ramirez chose to study immigration throughout her undergrad at Dartmouth. During recruiting season in college, she never saw herself, as a Puerto Rican woman, in asset management. Literally. The recruiters and classmates on that track did not look like her.

“I didn’t see myself, and the lack of representation was something that I shied away from,” she recalls. “But a lot of my perceptions were really misperceptions. I just did a talent research project at PGIM, where we found there’s a huge perception issue for the wealth and asset management industry felt by not only women, but also Latinx individuals, Hispanic individuals, black individuals: I don’t see myself, so how could I go that route?”

So when Ramirez moved to a focused diversity, equity and inclusion (DEI) role in asset management, she did so with intention.

“I can be the representation that I want to see and make an impact in an industry that needs more people like me,” she says. “Highlighting different voices is something I want to do—you don’t have to be a math major or male or straight in this industry. You can show up, do a good job and succeed. I found there’s some amazing, diverse people in this industry. They’re just not the voices we have traditionally highlighted first.”

Casting A Wider Net for Recruiting

“The most rewarding piece of my work is to create an opportunity and open a door, where traditionally that door may not have existed,” says Ramirez, “to be able to put that spotlight on someone who might not have been seen and say, ‘I see you and there’s space for you here.’”

In the Latinx talent space, Ramirez experienced one of her biggest moments of impact when she and a colleague dared to cast a wider net. They traveled to Hispanic-serving institutions in Florida, well outside of the typical target schools, and met Luisa Maria Machado Artimez, a first generation American who came to the US at the age of 12 from Cuba and served in the US Army for a year before starting college. Ramirez found Luisa to be “one of the most inspiring young women that I’ve ever worked with and probably will ever know.”

Ramirez and her colleague agreed they wanted to find a way to invite Luisa into the industry via an internship at PGIM. She joined the summer program, was a star performer and is returning next year.

“That’s why I do this work. It’s easy to make the case for casting a wider net when you know someone like Luisa has been brought into the organization and succeeded,” she says. That’s when the higher-level support comes and then you can create an entire strategy around that.”

Making the Business Case

“You’re not going to move mountains when it comes to DEI in a month, or even a year. We’re fighting things like systemic racism that have been in place for generations,” she says, “so it’s important to celebrate small wins.”

Ramirez emphasizes being strategic and data-driven in the DEI sphere.

“For some people, it really is showing them exactly what they are missing by not caring about this,” she notes, “creating that story and walking them to that finish line, so they can take the step to make the change in the organization.”

For example, one of her DEI focuses has been on identifying where core Latinx talent is concentrated in the organization, to establish allyship to support that talent in moving towards more leadership positions.

“The Latinx population is becoming the majority minority—this is, the fastest-growing population, a more educated and entrepreneurial population, set to become the majority homeowners in the next 20 years,” she observes. “If the industry doesn’t have a strategy that’s going to capitalize on this talent, we’re completely missing the boat from a business perspective.”

She notes the “three P” factors that are barriers to Latinx recruitment in the industry:

  • Perception: This is not an industry that I see anyone like me in.
  • Talent Pipeline: I don’t even know or understand what asset management is, so how would I choose it?
  • Passion & Purpose: Can I feel good and passionate about wealth creation?

“If we don’t know the barriers to address,” says Ramirez, “then how are we going to work towards them as an industry?”

“Job hunters today are looking for a career that aligns with their values and that they can feel good about – and rightly so, we should feel passionate about purposeful in the work we do every day.”

Ramirez feels there needs to be more emphasis on getting different voices out there to attract a diverse talent pool as well as sharing stories about how companies are doing good and can align with your values, like PGIM’s huge investment in the community of Newark, New Jersey.

Put Culture First and Create an Inclusive Environment

When it comes to advice on making career-related decisions, she tells others: “Culture first. Seek out advice from people that are already there. What has their experience been? Do they feel comfortable? Do they feel like they can bring who they are to the table? If the answer is yes, that’s a good place to start. It takes away a lot of productivity and energy to not be who you are.”

“Go somewhere where you can be yourself. I’m very passionate in my delivery and it’s part of my culture. Making sure I’m in an environment where that doesn’t have to be shut off is important,” she says. “Look for environments that are ready to receive you, because that’s where you’ll be your most productive, innovative, creative and strategic.”

Another core component of Noelle’s team’s work is to create a safe space so that people can comfortably share as little or as much about their own experience as they wish.

“I’m a lesbian. I can talk about my partner every Monday morning. I would say as an industry, we are behind in creating safer spaces where people can be 100% themselves,” she notes. “We have an LGBTQ+ Think Tank at PGIM, which is comprised of Out leaders across the organization, which is thinking of ways to highlight LGBTQ+ voices and to give them a platform to share and educate.”

For me, I made the conscious decision to be out at work, especially when I joined the DEI space, because I felt like there weren’t many out people that I could go to and seek advice from, and I wanted to be that for someone else.”

Of her own intersectional identity, Ramirez notes, “I’m a white passing person and there’s privilege in that. Early on in my career, it was much easier to just blend. But moving into the DEI space, all of the things that made it uncomfortable now instead legitimize me and give me a platform to stand on.”

“How am I going to show up today from my voice?” Ramirez notes it’s a daily struggle. “From your voice to your hair to your clothes to your delivery, these are not necessarily things that are on everyone else’s mind.”

Ramirez is a huge athlete and since her father introduced her two years ago, she’s been obsessed with one the world’s fastest growing sports: pickleball—which combines elements of badminton, table tennis and tennis.

Played by people of all ages, not only has it allowed her to get outdoors daily during the pandemic, but she’s also made close friends with people she would have never otherwise met. Though her partner is more inclined to music than sports, she also often joins Ramirez on the court.

By: Aimee Hansen

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Far Too Few Latinx Executives: When Will the C-Suite Stop Resisting Reality?

Theglasshammer is celebrating Hispanic Heritage Month 2020 with profiles of Latina leaders. Enjoy our 2020 update progress!

The gap between workforce participation and leadership presence is wider for Hispanics than any other group in the U.S., and Latina executives report cultural barriers to inclusion. The result of these barriers is far too few Latinx executives, which is an inequitable representation of not only the growing Hispanic population but also of its buying power. What will it take for the C-Suite to understand this?

Hispanics make up 18.3% of the U.S. population and 17% of the workforce, but only 4.3% of executive positions. Though female CEOs amidst the Fortune 500 hit a record high this year (37, vs. 33 last year), only three are of color, and none are Latina or black.

Latina women also experience the worse gender wage gap, earning 46% less than white men and 31% less than white women. As for the pipeline, for every 100 entry-level men who are promoted to manager, according to a McKinsey study, only 68 Latinas are.

High Workforce Participation, Few Leadership Positions

In New York, Hispanics represent 22.6% of the workforce, but only 4.5% of executives. In LA, Hispanics represent 34.2% of the workforce and 8% of executives. In Houston, they are 43% of the workforce and 10.3% of executives.

Secondary cities with a smaller Hispanic population of less than 4% seem to exhibit more equity in leadership representation, such as Pittsburgh, Detroit, St. Louis and Cincinnati.

Miami, where the benefits of cultural and linguistic diversity are likely more valued, and where Latin America media-based companies like Telemundo are based, is an exception with 44.1% of the population and 24.6% of executives being Hispanic.

Cultural Barriers to Inclusion

“I am just one of millions of people who have been told that in order to fulfill my dreams, in order to contribute my talents to my world, I have to resist the truth of who I am,” expressed award-winning actress America Ferrera in her Ted Talk last year, “I, for one, am ready to stop resisting and to start existing as my full and authentic self.”

Along these lines, a recent qualitative study by the Network of Executive Women (NEW) and Latinarrific explored barriers to inclusion for Latina leaders, as possible insight into the exodus from big companies. The focus group study was based upon 36 Latina leaders, 25 mid-level executives and 11 senior executives.

The executive participants mentioned several Latinx cultural aspects that clashed with U.S. big corporate culture and inhibited “authentic advancement.”

These “barriers of inclusion” included:

Collectivist (vs. Individualistic)
Whereas corporate culture exalts an individualistic culture of assertiveness, independence and push-back, Latinas come from a more collectivist culture that emphasizes being selfless, giving and respectful of authority. Participants felt this focus on collaboration and end results rather than self promotion can create the impression that Latinas are less “hungry” for individual advancement, and they get overlooked.

Latina Expressiveness (vs. Reserve)
Some women spoke of their “Latina-ness” as being “too much”, with phrases like “too colorful” or “too expressive” or “tone it down.” Others referred to being perceived as having a “Latin temper.” Compared to a cultural norm of expressiveness and gesturing, the office “poker-face” can be enigmatic.

Personalismo (vs. “Too Familiar”)
The Latin comfort with physical proximity, openness and touch as personal and respectful ways to do business can clash with the more distant and removed norm of the U.S. boardroom and more uptight cultures.

Prioritizing family (vs. “Whatever it Takes”)
Latinas put a big importance on sharing time with family and reject the notion that spending more time with family diminishes their commitment to or delivery on the job. Despite lip-service, the corporate line remains an attitude of doing “whatever it takes” for work.

COVID-19: A Catalyst to Embracing Latina Leadership?

“Most Latinas feel they’re not being listened to or supported because their values do not align to the corporate culture,” said NEW member Iliana Rojas Saldana, Founder and CEO of BeLIVE Coaching & Consulting, who turned to entrepreneurship like many, only after holding executive positions in Fortune 500 companies.

But that could be changing in the light of the pandemic impact.

“In a way none of us could have predicted, many of the traits the Latina professionals in our focus group cited as drawbacks within the traditional, white male dominated workplace – expressiveness, empathy, a desire for work-life balance – have become celebrated assets in the COVID-19 work-from-home landscape,” shared study co-author Karianne Gomez.

Even as the stay-at-home orders loosen, Saldana suspects the opportunities for Latina executives could improve. “Companies are rethinking the working environment; seeing how employees can be productive – especially Latinas who (successfully) manage family and business.”

The study authors observe that Latina executives have the competitive edge of having “a foot in two worlds,” and this has never been more valuable than now.

“A Latina’s cultural heritage has genetically engineered her for the work-from-home paradigm shift prompted by COVID-19,” said study co-author Arminda Figueroa. “Freed from the stress of babysitters, elder-care and long commutes, she can seize her full potential as ‘Chief Household Officer,’ being there for her family while managing her schedule and tapping into her overachieving nature to produce high quality work.”

“You are What the World Looks Like”

“My identity is not my obstacle. My identity is my superpower. Because the truth is, I am what the world looks like. You are what the world looks like. Collectively, we are what the world actually looks like,” spoke America Ferrera. “And in order for our systems to reflect that, they don’t have to create a new reality. They just have to stop resisting the one we already live in.”

With a 19.6% (and growing) Hispanic population in the U.S. that controls $1.5 trillion dollars in buying power, it’s time for corporate culture and the C-Suite to meet reality.

by Aimee Hansen

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Op-ed: Don’t Call it a ‘Pipeline Problem’

by Margaret Anadu
Head of Goldman Sachs’ Urban Investment Group and Launch With GS Lead Investor
Here’s a phrase I’d like to see retired: pipeline problem. As in, the reason that only one percent of venture capital dollars go to Black and Latinx entrepreneurs is because there simply aren’t enough Black and Latinx founders out there. You hear the same excuse when it comes to why the number is just below three percent for women-only teams.

I can tell you from my fifteen years of experience investing in areas overlooked by most investors that the opportunities are definitely there. To take just one example, Black women are starting businesses at the fastest rate in the United States – and are receiving under 0.1 percent of all venture funding.

That’s a number that should shock you. For investors, it should also get you excited. As the head of the Urban Investment Group at Goldman Sachs, through which we’ve invested over $1 billion in opportunities led by people of color, and as one of the lead investors for Launch With GS, it’s my job to drive capital where talent is abundant but access to capital is not. And let me just say this: That is an incredibly compelling investment strategy.

In the 18 months since we started Launch With GS, our commitment to invest in businesses with diverse leadership, we’ve invested $230 million globally, backing businesses with game-changing ideas, innovative products and cutting edge technology. Our returns-driven investment thesis spans geographies and sectors – from a software provider in Atlanta, to a fintech company in Bengaluru and a pediatrics clinic in Shanghai. Along the way, we’ve heard from more than 7,000 entrepreneurs and investors, whose insights continue to shape the initiative.

But our ambition is to do much more. We started Launch With GS with the clear conviction that diverse leadership teams perform better. We knew there was opportunity in what is essentially an underinvested asset class. But we also knew that the forces behind that lack of investment were complex. The gap is about relationships, networks, biases, resources – the entire structure of the global funding ecosystem.

That’s why today, we’re announcing our first Launch With GS Black and Latinx Entrepreneur Cohort to connect growth-minded founders with the very best of Goldman Sachs. Over the course of 8 weeks, we’ll pair emerging companies with leaders at the firm who are experts in their fields – whether that’s an enterprise software investor, fintech research analyst, or a consumer retail-focused investment banker. And just as importantly, we’ll connect these companies to the Goldman Sachs network, including Fortune 500 companies that could be their customers, and leading start-up advisors who could help support their growth.

I’m an investor. I get excited by meeting ambitious people who are building great companies. Launch With GS is about connecting those founders to Goldman Sachs, a recipe that for more than 150 years has led to some pretty extraordinary successes. Launch With GS is already a part of that history. With the Black and Latinx Entrepreneur Cohort, this is one more step toward building an inclusive future.

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Unlocking the Power of Latino Employees in the Workplace

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Latina

Guest Contributed By Julia Taylor Kennedy and Pooja Jain-Link , CTI

Latinx Heritage Month is the perfect opportunity to celebrate the extraordinary – and ever-growing – economic influence of the Latinx community in the United States.

The buying power of the Latinx market is currently $1 trillion and projected to reach $1.7 trillion by 2020; if this community with its collective capital were a country, it would rank as the twelfth largest economy in the world. What’s more, Latinx labor will account for 80 percent of U.S. workforce growth between 2012 and 2022. Understandably, multinational companies based in the United States are desperate to unlock this growth market.

Take Toyota’s campaign for its 2017 Camry: the company created an ad specifically targeted to its Spanish-speaking consumers. The ad shows a man whizzing down a highway in a Camry, when he gets a call from his mother. He hesitates for a few seconds before he decides to decline the call and focus on the joy of driving his new car. Toyota collaborated with Conill, a Hispanic-focused agency, to create an ad that spoke to many Latinx consumers who cherish family values, but struggle with the desire to break away and live on the “edge.” Toyota’s ad was hugely successful because the company engaged an agency that understood the market in an authentic way.

We’ve seen other employers and entrepreneurs use their unique insights to create a differentiated voice in the mainstream. Take Christy Haubegger, founder and publisher of Latina magazine—the first publication of its kind to cater to the Latina population in the U.S. She created the publication to change the complexion of newsstands: “I was a huge magazine reader growing up, and you’d never see Latina faces on a newsstand. It was a striking thing. So, I was a consumer, I was the target audience, I was that person who wanted to see that reality reflected back.”

To unlock this powerhouse market, both Toyota and Latina magazine capitalized on insights from those who represent it. As previous Center for Talent Innovation (CTI) research shows, teams with at least one member who represents the culture of the team’s target end user are up to 158 percent more likely to understand that end user, increasing the likelihood of successful innovation for that audience.

Unfortunately, Toyota and Haubegger still remain outliers. The Center for Talent Innovation’s report, “Latinos at Work,” reveals that Latinx employees are caught in an unfortunate bind: they feel that in order to advance in the workplace, they need to tamp down their innovation-unleashing cultural savvy. A full 43 percent of Latinas and 33 percent of Latino men feel the need to compromise their authenticity to conform to executive or leadership presence standards at their companies. Overall, more than three in four (76 percent) expend energy repressing parts of their personas. To be seen as leadership material, that is, Latinx employees feel the need to cover or downplay who they are by modifying their appearance, body language, communication style, and leadership behaviors. Promotion patterns positively reinforce this belief, as those who spend a great deal of energy repressing their personas at work are almost three times as likely as those who expend less energy to strongly agree that they are being promoted quickly.

And the frustrations of Latinx employees in the white-collar workforce don’t end there. More than half of Latinx professionals (59 percent) experience slights and snubs in the workplace. Of that 59 percent, 24 percent say that others are given (or have taken) credit for their contributions, 22 percent say that colleagues tell them jokes that make fun of certain ethnic or religious backgrounds, and 18 percent say they are excluded from after-work “get-togethers.” They also lack sponsors – senior leaders who advocate for their promotion, arrange for stretch assignments, and provide “air cover” to take risks. A mere five percent of full-time, high-earning Latinx professionals in large companies have sponsors in their corners.

Here’s the good news: there are clear cut steps any organization can take to better leverage Latinx talent. To include, empower, and advance this crucial talent cohort, and as a result, tap into a not-to-be-missed market, employers can do the following:

Encourage sponsorship across difference.

The boost sponsorship confers on Latinx talent is massive. Latinx employees with sponsors are 42 percent more likely than Latinx employees without sponsors to report being satisfied with their rate of career progression. We have found in past research that sponsored professionals in general are also less likely to have one foot out of the door, and more likely to ask for stretch assignments and raises. This robust relationship can help Latinx talent achieve their full potential, and it can drive engagement and retention while fostering workplaces of inclusion, authenticity, and innovation.

Expand the idea of executive presence.

According to 53 percent of Latinas and 44 percent of Latino men, executive or leadership presence at their companies is defined as conforming to traditionally white male standards. Organizations can make this population feel valued and included by prizing authenticity over conformity and operating from an understanding that a range of presentation and communication styles can succeed in the boardroom.

Embrace and celebrate difference.

Every year, Coca-Cola celebrates Hispanic Heritage Month by recognizing the achievements and contributions of Latinos in the United States. In 2015, Coca-Cola launched the campaign #OrgullosoDeSer with a short film to celebrate the power of family and culture. Using the hashtag #OrgullosoDeSer #[InsertLastName], people shared the film along with special family moments and their own reasons for being proud to be Latino. “At Coca-Cola we have been a part of so many of the important moments in Hispanic families’ lives, and we want to continue making new memories with them,” said Lauventria Robinson, vice president, Multicultural Center of Excellence, Coca-Cola North America. “During Hispanic Heritage Month, we are celebrating the immense pride Latinos have for their culture and heritage, a pride that translates most significantly into their family names, which they carry with honor and joy.”

Latinx voices need to be heard and understood. Representation matters. Companies have an opportunity to tap into the unique insights of their Latinx talent and, as a result, tap into the huge and extraordinary Latinx market that awaits. There’s no better way to celebrate Latinx Heritage Month.

About the author

Julia Taylor Kennedy, Executive Vice President and Director of Publications

Julia Taylor Kennedy is executive vice president and director of publications at the Center for Talent Innovation where she leads digital learning and drives qualitative research and writing. She coauthored Mission Critical: Unlocking the Value of Veterans in the Workforce, Power of the Purse: Engaging Women Decision Makers for Healthy Outcomes, and Disabilities and Inclusion. A seasoned writer, producer, and interviewer, Taylor Kennedy has moderated sessions and hosted podcasts at the UN, Carnegie Council for Ethics and International Affairs, The Conference Board, and many others. She has also collaborated with business and gender experts on articles published in Forbes, Time, and academic journals, and has advised speakers for major platforms like the World Economic Forum and the United Nations. Previously, Taylor Kennedy hosted 51%, a public radio show on gender issues, and reported for NPR and NPR member stations. She earned a journalism degree from Northwestern University and a master of international relations from Yale University.

Pooja Jain-Link, Senior Vice President and Associate Director of Research

Pooja Jain-Link is a senior vice president and associate director of research at the Center for Talent Innovation. She drives research design and analysis, focusing on survey development and quantitative data. She has expertise in the use of business as a force for social change. Prior to joining CTI, she verified the social and environmental standards of Certified B Corporations™, worked on corporate sustainability at Bigelow Tea, and was an assistant editor of academic journals at Cambridge University Press. Jain-Link received her BA from Duke University and earned an MBA and Master of Environmental Management from Yale University.

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