By Melissa J. Anderson (New York City)

“A valuable lesson I learned over the years is to make one’s mark head first,” said Lupin Rahman, Senior Vice President and Portfolio Manager for Emerging Markets at PIMCO.

Having navigated between academia, the public sector, and the investment management industry, Rahman has developed expertise in how to successfully transition to new opportunities.

When you begin a role in a new company or industry, she explained, focus on networking and building your personal brand. “The first six months are extremely critical to your brand capital and in shaping how others view your work. It’s also the time when networking is the easiest.”

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By Cleo Thompson (London), founder of The Gender Blog

At an early stage in her career, Carole Berndt, winner of the 2011 Women in Banking and Finance’s Award for Achievement, stood on a mountain in Hong Kong and was asked to quote on the risk element of turning the side of the mountain into an airport. She duly quoted, the site was purchased and developed and is now Hong Kong’s Chep Lak Kok international airport – a story which reflects Berndt’s geographically diverse career, first in insurance and now in banking.

“I was born in the UK and in 1970 my family moved to Australia; I grew up in Sydney and went to university there. My first job was as a book keeper with an insurance company – subsequently purchased by Allianz – and they invested in me. I did accounting, then computer science, then an MBA in international business. I led the very early efforts in the e-commerce space in the 1990s for the company’s Asia region and spent considerable time in Singapore and Indonesia.

“Around the late 1990s, I became known in my company as the “grandmother of the internet” – that’s when I knew I’d become part of the furniture and life had become too easy. I was offered and took a role with Citi in Hong Kong running the project office for their e-business unit, which then become known as Global Transaction Services.”

Berndt stayed for eight years, leading the client delivery services team before moving to New York following her promotion to global head of client delivery. She was then approached by Bank of America Merrill Lynch, so with a great opportunity on offer, she relocated to London in 2010 into her current role of head of global treasury solutions for Europe, the Middle East and Africa.

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By Melissa J. Anderson (New York City)

“Make sure you enter your career excited, that you have a desire to do the job and that you want it,” advised Petra Van Hoeken, Chief Risk Officer – EMEA, RBS Global Banking & Markets.

Van Hoeken, whose career has spanned decades and has worked in different roles around the world, has stayed true to this mantra herself. Part of her success, she explained, has to do with her openness to new opportunities.

She continued, “It’s amazing what kinds of opportunities there are. I see so many youngsters coming into their careers and they want to plan everything. My advice is to be open minded and learn.”

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By Melissa J. Anderson (New York City)

According to Joanna Cound, Managing Director of Government affairs and Public Policy at BlackRock, a critical career juncture for women is the move from director level to managing director.

“I made MD in 1994, before there were a lot of [women’s leadership] programs in place. It’s amazing how robust the program that BlackRock has set up is,” she said. BlackRock Women’s Initiative Network (“WIN”) was launched in April 2010 and currently has seven regional chapters with over 1,800 members. She advised that women begin to build a supportive network early, to help navigate and seek mentorship throughout their career.

“Networks are hugely important to your career,” she said. “Women know this but often neglect networking for more immediate priorities. Seeking guidance from senior executives, both from mentors and more informally from colleagues, is also critical. They say ‘feedback is the food of kings’ and it’s true. Ask for feedback and act on it.”

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