By Melissa J. Anderson (New York City)
“What excites me and makes me driven is that I love to invest capital,” began Vivian Lau, Partner at Serengeti Asset Management. “And when it comes to investing, the markets are exciting. Every year it’s hard to make money until you finish the year and find ways to make money. I just love coming to work every day.”
At 34 years old, Lau has achieved quite a bit. After graduating from Harvard in 2000, she began her career at Goldman Sachs on its distressed investments desk. Six short years later, she became managing director at the firm. She ran Goldman Sachs’ proprietary business until 2008 when she joined Serengeti Asset Management as a partner.
At Serengeti, she is responsible for managing the business as well as the portfolio. “Our goal is to find investments that are cheap or misunderstood in some way.”
“I’ve never been someone tremendously proud of accolades, but I think what I’m most proud of is what we have accomplished here at Serengeti. We’re a five year-old business with a billion dollars in capital,” Lau continued. “I’m also proud of the team we have built. We’ve attracted people we’ve worked with in the past – I’ve worked with these colleagues for seven to ten years.”
“I work with people whom I trust and whom I truly love working with. When you find the right people and work with them, I think you can build a tremendous investment firm.”








