Guest contributed by Amelia Knott.
Don’t let the process get you down.Frustrated blonde woman sitting at a computer
 
With hiring practices that often tend to favor more youthful applicants, it can be tough for seasoned professionals to reenter or reconfigure their place in the workforce. And while this may be a numbers game —more jobs for the entry-level folks— the grind of applying to and being rejected from jobs can be highly demotivating. However you can take comfort in knowing that you aren’t alone in feeling this way, as thousands of people across the country struggle to shift their careers everyday. Here are some of the best ways they’ve found to stay motivated and surmount challenges:
 
Define your goals and strategy
 
Before you begin the job search process, figure out the logistics first. Consider what sources you will use to seek jobs, update your resume, and determine whom to use as a reference. You will also want to set a schedule for yourself, treating the job search itself as a part-time or full-time job. This means maintaining a regular sleep schedule and setting aside blocks of ‘work time.’ Set reasonable goals each week, such as sending out five resumes. Then address the larger goal of what your ideal job looks like, and aim close to it throughout the process.
 
Choose your jobs wisely
 
As a seasoned professional, you’ve probably gained a high degree of specialty in your particular field. This is an admirable quality, as it demonstrates expertise, grit, and oftentimes company loyalty. However because of this, the job pool will be somewhat smaller. Avoid applying for jobs in which you are clearly overqualified, jobs seeking entry-level or recent graduate status, or jobs that aren’t congruous with your resume (unless you intend to make a concentrated effort to switch fields and establish how, for example, your accountancy skills translate into fundraising skills). To find a good fit, check out specialized job boards that let you sift through listings by category and other criteria.
 
Network in your industry
 
Staying consistent with your networking functions can do wonders to advance your job search. It can also provide social support from others who understand what you’re going through and who may be able to offer advice or job leads. For maximum effectiveness, stick to networking within your industry by attending conferences or joining relevant groups on social media. If you want to go broad, consider networking at events for professional women.
 
Offer to volunteer
 
As a financial service professional, you’ll find lots of opportunities to volunteer your time and skills. Check in with your local non-profits to find out if there is any way you can help. You can also find a full list of registered charities through the government. Many smaller organizations don’t have a dedicated accounting staff, so your expertise may be a welcome relief. Plus, volunteering will fill in the employment gap on your resume.
 
Enjoy the time off
 
While this period of shifting jobs may be a bit stressful, try to make the most of the time off. Spend some time with your family, take a little vacation, or simply indulge in some ‘me time.’ The relaxation can help you de-stress and maintain a positive outlook.
 
Ultimately you have the power to make this job search a positive and productive one. It will likely take you some time to find a suitable job, and you may experience some rejection along the way. Don’t let that distract you from the fact that you are already an accomplished professional. Sometimes there are elements at play beyond your influence—often to do with the position receiving a large pool of applicants. Keep your focus on achieving personal and professional growth during the process, and trust that your goals will be realized.
 
Amelia Knott works at Aubiz.net – a free online ABN lookup tool. She is passionate about new marketing trends and branding strategies. She shares her insights through blogging.
 
Opinions and views of Guest contributors are not necessarily those of theglasshammer.com
Image via Shutterstock

Image via Shutterstock

What are your career aspirations? When you’re dreaming about the future, do you see yourself in a bigger role, leading your team to impressive results and having a powerful influence in your company? Then there’s good news. You are the one who can elevate yourself to reach that higher-level position.

It’s true. The leaders who are most successful are the ones who lead themselves and lead others to see them as successful high-achievers worthy of promotion.

Unfortunately, many leaders miss this opportunity. Either they don’t realize how much influence and control they have over their own careers, or they neglect to communicate their value. You can speed up your advancement by taking ownership of your career, knowing your value, and articulating your successes in a way that leads to new opportunities.

Being able to articulate your value is a key tool for success and advancement. Here are the two steps you need to take.

Know Your Value.

Ask yourself these questions:

1. Do I know the impact of my efforts?

2. Have I defined the specific contributions that I’ve made?

3. Can I gracefully, elegantly, and clearly articulate the value that I bring?

If you have difficulty answering these questions, it could be for one of two reasons. One, it may be that you are not adding as much value or making as big a contribution as you would like. If that’s the case, it’s time to rethink your approach so you can be more impactful. Two, it may be that you’re adding plenty of value to your company and even excelling in your role, but you haven’t taken the time to clarify that value in an effective message. If that is the case, it is time to do some wordsmithing and craft the message you can easily share with others to help them see your value.

Either way, whether you are focused on improving your impact or communicating your impact to others, this is an effort that is worth your attention. By knowing and describing your value to others, you will open new doors of opportunity and advancement.

Prove Your Worth.

Once you succeed in identifying and articulating your value, the next step is to prove your worth.

Here are some more questions you can ask yourself:

1. What specific role have I played that created a positive outcome for the company?

2. What outcomes or deliverables have I achieved?

3. What are those roles, outcomes, and deliverables worth?

What you are searching for as you do this analysis are specific metrics: your concrete, measureable results. Look for numbers, percentages, dollar figures and other persuasive metrics that quantify the impact you have made. You’ll know you have proved your worth when you can effectively identify the specific benefits your company has gained as a result of your efforts and achievements.

Remember: when it comes to career advancement, you have more control than you think. Take the time to identify and communicate your value. When you do this for yourself, you’ll increase your confidence and impact. When you share it with others, you’ll elevate yourself into the positions you want.

You really do make an impact. Give yourself the opportunity to be the leader you most want to be by helping others see your value, too.

Howard J. Morgan and Joelle K. Jay, PhD, of the Leadership Research Institute (LRI) are co-authors of THE NEW ADVANTAGE: How Women in Leadership Can Create Win-Wins for Their Companies and Themselves (Praeger / 2016). For more information please visit www.TheNewAdvantageBook.com.

happy working womenYou’ve heard about the power of positive thinking and the perils of negative thinking, but when it comes to your ability to reach goals or make dreams happen, the polarities of positive and negative thinking may matter less than getting the friction right between them.

In her HBR article, Gabrielle Oettingen, professor of psychology at NYU and University of Hamburg who has studied human motivation for twenty years, suggests that while negative thinking will never deliver you at the doorstep to your next goal, positive thinking – especially in the form of fantasizing about outcomes – hides some dangerous pitfalls that could keep you from the stairs.

Positive Outcome versus Pursuit

Achieving a goal takes some muster in walking the steps to get there. Even if they are small steps, it’s important to energize yourself towards taking them.

In their research paper, Kappes & Oettingen discuss that “positive fantasies do not lead people to anticipate having to exert cumbersome effort. Instead, positive fantasies allow people to embellish idealized paths to idealized future outcomes.”

Imagining yourself having already coasted without obstacle to your goal can be counterproductive. You mentally feel as though you’ve already arrived at your goal in the present moment, so you relax rather than energize. This can “obscure the need to invest effort in tasks that demand effort.”

Kappes & Oettingen found that fantasizing about a positive outcome can inhibit generating the energy you need to pursue it. They observed that positive fantasies about outcomes created lower physiological (systolic blood pressure) and behavioral energization than negative or neutral fantasies. The research showed “a causal relationship between positive fantasies about desired futures and low energy devoted to their realization.”

As Oettingen writes in HBR, “You’re less motivated to buck up and make the strong, persistent effort that is usually required to realize challenging but feasible wishes.”

They found, “Instead of promoting achievement, positive fantasies will sap job-seekers of the energy to pound the pavement, and drain the lovelorn of the energy to approach the one they like. Fantasies that are less positive – that question whether an ideal future can be achieved, and that depict obstacles, problems, and setbacks – should be more beneficial for mustering the energy needed to attain actual success.”

Easy versus Hard Steps

In further research, Kappes, Sharma & Oettingen found that when potential donors to charitable causes were encouraged to fantasize an ideal resolution to a current problem, they were less willing to put bigger and meaningful resources into actually helping address the problem.

When the demands for time or money were easy, or required relatively few resources, the positive thinkers were in step with the control group. But when the problem asked for more commitment from them – more time, more money, more effort – they folded. Since they’d already fantasized the ideal future as true, the effort to get there seems “overly demanding” now.

Fantasizing about the ideal outcome can mean not only failing to build up the energy to move towards it but also at some level rejecting that it should require significant energy and resources. That’s no recipe for being the agent of your dreams, wishes, or goals.

Positivity Gone Sour

As Oettingen writes in the European Review of Social Psychology, fantasies about attaining a positive future predict low effort and little success. What happens when you fantasize that a future outcome is highly accessible to you and yet your reality fails to meet it – possibly because you never harnessed the necessary drive and resolve to get there?

The opposite of positivity. The more we fail to reach the outcomes we believe should be accessible to us, the more it grinds us down. Oettingen notes, “Low effort and little success translate into more depressive symptoms over time.” This is whether it comes to an external goal (writing that book) or a personal desire (creating more healthy boundaries).

Unrealistic optimism has a habit of ending in hurt, when success doesn’t walk on over and take you by the hand to skip away into tomorrow, the way it did (kind of) in your mind.

“Mental Contrasting” – Put the Positivity into the Process

Rather than solely “indulging” in thoughts of a positive future or solely “dwelling” in the obstacles of a present reality, Oettingen has put forth both in papers and in her book Rethinking Positive Thinking: Inside the New Science of Motivation that the power is in “mentally contrasting” the two.

Oettingen developed the process “W-O-O-P”: “Wish-Outcome-Obstacle-Plan.” Her book applies this process to three areas: health, personal and professional relationships, and performing at work.

Step #1 Wish

First, you bring the wish you have for the future to mind, a goal or change that is challenging but possible to achieve in a certain time frame. Maybe it’s getting the lead role on a project team.

Steo #2 Outcome

Second, you let your mind run with fantasizing about the future if your wish came true – what does the best possible outcome feel like? Maybe you imagine yourself in the position and handling it brilliantly, feeling confident and strong.

Step #3 Obstacle

Then, you mentally elaborate on the current reality that stands in the way of realizing this future – what obstacles exist? Bringing up obstacles isn’t negativity – it’s taking a glance at the map so you plan your route strategically. Oettingen advises to ask yourself, “”What is it in me that stands in the way?” simply because you can’t control others. Maybe you realize you have a tendency to undermine the critical role you play in the team’s success because you focus on enabling them.

Step #4 Plan

Make a plan for how you can overcome the obstacle. When it comes to overcoming ingrained behaviors or dealing with specific obstacle scenarios, Oettingen suggests using an implementation intervention such as an “if/then” statement. For example, “If I talk about the team’s success, I’ll play up my personal approach to getting the best results from a team.”

Through Mental Contrasting, Oettingen and Schwörer argue that you are now linking the future to the reality: “It creates determined goal pursuit, reveals the critical situation (obstacle of reality), and links the reality with the instrumental action to overcome the reality (goal-directed action).”

If you have high expectations on being able to overcome the reality, this leads to increased effort, more engagement, and hence more success. The positivity comes in being able to envision yourself taking agency in overcoming the obstacles to make your wish attainable.

On the other hand, if the “WOOP” practice reveals low expectations in being able to overcome obstacles, you may want to discern to put your resources and attention elsewhere.

When we hone our positive thinking power towards our ability to take each necessary step towards our wishes – even the challenging ones that ask for our strength, humility, or perseverance- then positivity can stop being only a beacon in the distance, or a warm feeling for something we’ve yet to do, and become a guiding light that keeps us moving on the path to what we most want.

By Aimee Hansen

business meeting at office deskMost people only think about their resume when they’re looking for a new job. While often that means moving to a new employer, sometimes opportunity appears in your own back yard. Someone at a higher level leaves or is promoted leaving an opening perfect for you.

If you think a resume is overkill when applying for an internal promotion, you would be wrong. A winning resume can dramatically increase your odds of securing that new role, particularly when you’re competing with outside candidates with brand-new achievement–based resumes.

Although, external candidates widen the pool, you have one big thing going for you. You’re a known quantity. This means they don’t have to worry whether or not you’re a good fit for the company culture.

Hopefully, you also know some, if not all, of the players that might include the hiring manager, the HR team, and anyone else with influence.
That said, you still need to sell yourself to get the job.

Many people assume that if they’ve been with an employer for several years that their reputation precedes them. They mistakenly think that if they’ve generated X amount of dollars by landing an important client or saved time by streamlining the end-of-month close process that the right people will know.

Unfortunately, they may not. The only way to be sure is to tell them, on your resume.

Whether you’ve been with your employer for 10 months or even 10 years, you can’t expect those in decision-making roles to be aware of how much you have accomplished. You need to sell yourself with an achievement-based resume geared towards your target role. Here are five ways to make a positive impression with your resume.

Emphasize Leadership – If your target position is a step up, it’s essential to identify instances that demonstrate your leadership abilities. Activities like training, supervising and mentoring staff; participating in company leadership or management development programs; any outside professional development or certifications can increase your leadership quotient.

Put the “I” in Team – Dealing with team projects can be tricky, but it doesn’t have to be. While acknowleging the team’s success is important, you need to consider the specific contributions you made. Maybe you contributed some particular knowledge or served as unofficial team leader. Perhaps you were the one who got buy-in from the boss to move forward.

Identify Initiative – Mention any cases whenyou stepped up to take on additional responsibilities, particularly if they had an impact on your department or the company. For example, maybe you managed a project for your current supervisor so he or she could focus on other things like business development. Even better if it ties to an important new client.

Underscore Relationships – Consider any instances where you excelled in relationship building. Maybe you were part of an interdepartmental or cross-company team. Perhaps you collaborated with the head of another department to solve a company-wide problem or negotated better terms with a vendor. Again, even better if your actions had a positive impact on the company.

Showcase Recognition – Think about any recognition you’ve earned during your career. Have you received any company or industry awards? Were you selected for a prestigious leadership program? Acknowledged by a happy client or two? It might even be something from an employment review.

Wherever you are in your career begin keeping track of your accomplishments today. Create a “brag book” with letters from clients, notes from colleagues, and performance reviews. Keep it at home not your office, just in case.

Spend some time looking back on your current and previous positions to identify any challenges you have faced. Maybe you took over a department with low morale or came onboard only to find outdated equipment and/or processes. Next look at the steps you took to solve the problem or at least mitigate it. Finish with the results. If you were part of a team remember to include your contributions.
Demonstrating how you overcame challenges will set you apart from other candidates, internal and external, applying for the same position. It will help to tell your career story. Update your resume every six months so you’ll be ready when the perfect opportunity arises.

Author Bio:

Annette Richmond, principal of career intelligence Resume Writing & Career Services, is a Certified Resume Writer, Certified LinkedIn Profile Writer, and former recruiter. Her career advice has been featured in notable media outlets including Monster, Vault, Business Insider, Forbes, and The Wall Street Journal. Annette’s work was selected for Resumes For Dummies (August 2015).

women smilingConfidence is a big deal. It’s one of the biggest differences between men and women in the workplace. According to this infographic by Invisalign, women underestimate their abilities and performance even though their performance does not differ in quality from that of their male counterparts. It’s a common theme in the gender discourse. Men are overconfident in their abilities, while women struggle to advocate for themselves, particularly for things like equal pay.

And it shows. Women hold more than 50 percent of college degrees and more than 40 percent of MBAs, according to the KPMG Women’s Leadership Study, but less than 5 percent of Fortune 500 companies have female CEOs. Somewhere in the stretch between college and high-level positions, women get lost.

Young women enter the workplace full of confidence, with 43 percent aspiring to top manager roles. However, after a mere two years on the job, these levels drop to below 25 percent. There’s something that happens after women enter the workforce that steals away their enthusiasm.

It may be easy to say, “Yes, but women take a long break mid-career to have children.” Trust me – I have 3 kids, ages 4-8, and am compassionate for the unique type of stress working mothers face. Did having children require me to push pause on my career?Absolutely not.Does being an executive make me a better mother?For me, it does. My career completes me and sets a wonderful example of a strong woman for my three young boys.Recently, Marissa Mayer announced that she would not be taking a full maternity leave.I applaud her for being confident enough in herself to make that decision under intense public scrutiny.I have no doubt that her children are cared for and loved, and I am certain that her girls will grow up to be incredibly proud of the strong, female leader they get to call mom.

Leaders are created at a young age, and young girls aren’t encouraged to lead the same way that boys are. The “ban bossy” movement has been targeting this social phenomenon by giving parents the tools they need to embolden their daughters.

Of course, that’s all great for the women of the future, but what about us? What about those of us in the workforce striving to become CEOs of our own companies? We can’t wait around for the next generation to change what we want changed for ourselves.

If you feel as though you’re being held back in your career by a lack of self-confidence, do the following three things:

1. Define Your Own Success

Not everyone wants to be CEO of a Fortune 500 company. That’s ok. Maybe you want to grow your own company, or run a nonprofit, or be a mentor. It is important to define your own success early on in your career. Following a path predetermined by society will only make you unhappy in the long run. Really spend time thinking about your long-term goals.
This will ultimately make big decisions easier further on in your career. When you’re offered a new position, or you take on a new job, you can measure it against your long-term career goals and decide if it’s helping you move in the right direction.I was recently asked to run for Congress, and, as attractive as that may sound, it wasn’t compatible with my career goals.Not only did that make turning down that opportunity easier, it made me more self-assured in my decision.

2. Support Other Women

Women get a bad rap for not supporting other women. We’re sometimes envious of the way men can bond and connect in a way that women feel they can’t – we call it the “boy’s club.”
In reality, things aren’t actually as far off for women. Columbia Business School conducted a study and found that the “Queen Bee Syndrome,” in which women in power are more critical of female subordinates, is actually a myth.

Women do have a strong network that’s just as good as any boy’s club. Spend time cultivating your relationships, and support the women around you.

3. Stay Hungry

The best way to boost your own confidence is to excel at what you do. Never settle for just completing a task when you can blow it out of the water. Take on projects that are outside your comfort zone, and constantly work toward making yourself better.

Society is changing for the next generation, but you have to make change happen for you. Work at being self-confident, and others will be confident in you too.

By Melissa Beck

thought-leadershipHow can you make a sideways step within your job yet still move your career ahead? The opportunity, even demand, is intrapreneurship.

Intrapreneurship is entrepreneurship, but within the context of a larger organization. An intrapreneur is “an employee of an established organization with an entrepreneurial mindset,” who thinks more like a start-up owner.

Alyson Krueger writes in Fast Company, “Obviously there have always been go-getters in companies who try to move the needle forward and push the status quo. But never before has there been such a push for employees to take ownership of their own corner of a company.”

Asserted in Entrepreneur, “intrapreneurship is the new entrepreneurship.”

Satisfaction and Engagement Meets Innovation and Leadership

A survey from University of Phoenix School of Business found people who are satisfied in their job are nearly twice as likely to report having the opportunity for intrapreneurship (61%) compared to those who are not satisfied (33%). It’s logical that organizations are being advised to foster entrepreneurial cultures as a way of attracting talent as well as increasing employee engagement.

Murray Newlands writes in Inc., “Intrapreneurs will become the building blocks of a company’s executive teams and leaders. They are the driving force that moves a company forward and they will inevitably rise to the top of the company as they understand the company from all levels. Starting from the bottom, they will see the company as a set of processes in which every process must evolve.”

Intrapreneurs shake up the ladder, which is one way to change the gender status quo. They do not obey traditional career paths, but creates new ones, while changing how things work from the inside-out. There are many articles that advise on the skills to be effective as an intrapreneur. But the first word that comes to mind when we hear entrepreneurial is spirit.

Here are five qualities that seem across the board inherent to stoking your intrapreneurial spirit.

Quality 1: Relentless Curiosity.

Intrapreneurs see the opportunity for something that is not yet there, which takes curiosity, perceptiveness, intuition, and being attuned to seeing trends before others. They also have to be able to question and “challenge current business practices,” not simply fall in line or put their heads-down and get on with it. Intrapreneurs don’t stay in the box. They question the box. Coming up with ideas is a mindset, and it’s value does not hinge on the success or failure of one idea.

According to Claudia Chan, founder of S.H.E. Globl Media, in Fast Company, intrepreneurial employees are asking questions such as,“What do I want to create that is going to fill a white space? What doesn’t exist that needs to exist? There is a hole and they want to fill it. There is a problem, and they want to solve it.”

Quality 2: Risk-Taking Creativity.

Chan writes, “If you’re not uncomfortable or scared, you’re not driving innovation.”

Intrapreneurs bring creativity where it did not exist before, in the form of ideas, processes, and solutions, and they embrace a spirit of uncertainty. As a visionary, you cannot know exactly what you’re doing, because what you’re doing has not been done before. It’s very important to be knowledgeable and leverage your strengths, but also find the right point to make the leap.

Susan Folley of Corporate Entrepreneurs, LLC writes, “This is the great divide between traditional leaders and intrapreneurs – the known and unknown. It is the difference between playing it safe or taking a risk, relying on past experience or experimentation, needing detailed information to decide or leveraging what you know, minimizing risks or maximizing value, asking for what you need or leveraging what you’ve got. They see what is possible. It’s a mindset, a way of operating that is foreign to many of us.”

Quality 3: Daring and Vocal Courage.

Intrapreneurship takes a willingness to step up with your ideas and be vocal, even finding a way to visualize them so they become more accessible to others.

As shared in her book Daring Greatly, researcher Brené Brown asked Kevin Surace what the biggest obstacle to creativity and innovation was, and he replied that it is the fear of even putting your ideas out there due to worries about ridicule or being belittled, yet “innovative ideas often sound crazy and failure and learning are a part of revolution.”

So it’s necessary to stoke your courage, but according to Brown the culture matters. Ask if the culture you’re in is also rewarding the value of creative courage. If you’re a woman of intrapreneurial spirit full of ideas, be in an environment in which you and your ideas will flourish.

Quality 4: Passionate & Adaptable Resilience.

Once you’ve put yourself out there, it’s important not to let your ideas die upon rejection of one articulation, but foster resilience and passion towards getting to the best work, just as a writer may have to find the real story one hundred pages into her first draft.

Rich Maloof writes in Forbes, “find a granular element of the concept that is undeniably of value.” You can always find the new simplified starting point and with iterative progress, your Plan D may be ten times better than Plan A started out.

Quality 5: Contagious Collaboration.

A large part of intrapreneurship is being able to “assemble” the right team around an idea and foster an enthusiastic start-up mentality – all hands-in, less silos and more shared accountability. If intraprenership requires a learn-by-doing approach, you’re going to need a passionate team willing to learn and relearn with you. You must be able to make a personal vision a team vision.

Intrapreneurial women will not be the first up the ladder. Instead, they’ll invent a new platform to stand on, from which the view looks different for everyone.

By Aimee Hansen

People around a laptopYour professional bio is often the first impression you make when it comes to your executive presence. So how do you get the words right, before you even speak a word?

“Your bio is a strategic play and should be treated as such. A bio can help you get hired, gain visibility, and win you serious respect,” writes Meredith Fineman in the Harvard Business Review, advising from her work on personal branding.

Here’s insight into how you can overcome mistakes that undermine the impact of professional bios and achieve executive presence with yours.

AVOIDING COMMON MISTAKES

Be Consistent Across Platforms

Look at every place your bio appears as a potential touchpoint for elevating your profile and career, and make it the same message. Fineman finds that a big mistake is lack of consistency across platforms. She writes, “If a journalist or recruiter cannot figure out who you are in under 30 seconds (because you have six different bios in six different places), you’ve lost your chance.”

Fineman recommends that everyone have a consistent two-line bio, short bio, and long bio. When it comes to the short versions, she advises to find the 15-second version of yourself professionally, “Think of it as trying to give your bio as an elevator pitch.”

Keep It Fresh

If you’re not updating your bio every six months, then you’re at risk of letting it go stale. Even if your position stays the same, you can reflect new achievements or experiences you’ve collected. Fineman recommends to set a calender reminder.

Use Your Last Name

It sounds more professional and carries more gravitas than your first name when linked to accomplishments.

Use Active Voice & Verbs

Research has identified significant differences between how men and women talk about their career accomplishments (women tend to understate them), and suggests that women can enhance their executive presence by ensuring confident expression about their accomplishments. The bio is an opportunity to do this in writing.

Fineman writes, “When someone has used the passive voice in their bio, it always feels to me like they’re trying to downplay their achievements. The point of your bio is to emphasize your achievements.”

She recommends to eliminate soft language like “trying to” or “attempting to” when speaking about current efforts. “That makes it sound like you’ve already failed. Remove it. You are not attempting to do it, you are doing it.”

Include Selective Achievements & Expand on Them

Your bio is an opportunity to choose your strongest achievements, purposefully include them, and convey what’s so compelling about them. Fineman argues you can’t do that with a list.

Being selective about achievements you include and put meat on them, while drawing in passions. Fineman advises, “This is a professional bio, so while you can include your hobbies, choose carefully and be straightforward rather than coy.”

Include Links To Outcomes & Actions

Treat your bio as a showcase for your work, and make it easily accessible – press releases about awards, pieces you’ve written, published results of your work, visible outcomes. Equally if there’s a call-to-action possibility, such as booking you to speak at an event, link it.

GOING FURTHER – CREATING EXECUTIVE PRESENCE

Beyond getting basics right, your bio is an opportunity to convey your executive presence. This may be especially important for women because executive presence is in the eye of the beholder and it’s more likely to be conferred upon men.

In an article entitled Executive and Board Candidate Bios: Executive Presence on Display, Paula Aisnof, Principal & Founder of Yellow Brick Path, shares perspective on how you can.

Try asking these questions.

Could I change the name & mistake it for somebody else?

Aisnof comments that most corporate bios are highly undifferentiated, providing little insight into the person behind the words, “Change the names and locations and those bios could be about 80% of executives.”

A good way to avoid this is to immerse yourself into creating your bio, whether you’re writing it. When leaders hands-off delegate their bio, they delegate their personal brand. Aisnof writes,“One reason for the overwhelmingly blandness is that bios are frequently written by third parties who do not necessarily understand the executive’s story or the targeted audience.”

If you want your bio to be involving, get involved with it.

Does it tell a story that builds my executive presence?

“Whether used for business purposes, for advancing an executive’s visibility through professional or community activities, or for job search,” writes Aisnof, “executives these days must reach beyond being a commodity in an overcrowded market of similarly accomplished peers.”

Her advice is that bios need to have a story that “entices the reader to want to get to know the executive personally and understand his or her unique talents and value.”

Harness the persuasive power of storytelling for your personal brand. This doesn’t mean turning your bio into a mini-novel or downgrading its professionalism. It means ensuring your bio reflects an engaging narrative of how your achievements, experience, and journey reflect your unique talents and value. Does it tell a story about how you’re a thought leader? Strategic foresight and execution has been identified as one of the seven skills you need to thrive in the C-suite.

Does the first paragraph bring me to life as an executive?

Aisnof advices, “The bio should immediately and accurately create a picture of the person being described, portray a person with distinguishing capabilities and qualities, and communicate the subject’s level of authority, responsibility, and expertise.”

Do you know what motivates you, what makes you excellent at what you do, why people like to work with you, and what others say about you? Aisnof has previously found that an executive brand comes down to “essense factor – who they are”, “guru factor – what they know”, and “star factor – what they do and how they do it.”

Have I given compelling and differentiating specifics?

Emphasize specifics, not generics. Don’t highlight “leadership skills”. Instead, demonstrate what makes you a remarkable leader.

“It is the specifics that set the executive apart from other great leaders and outstanding communicators,” writes Aisnof. In the best bios, the reader will come to the conclusion that the executive is exceptional based on the information presented rather than being told by the executive that he or she is great.”

The same goes for accomplishments. Aisnof urges, “These should be earthshaking, company-saving, award winning events supported by quantitative results where possible and be related to the interests of the targeted audience,” without disclosing sensitive corporate or client information.

Is this a board candidate bio?

If so, then Aisnof recommends including: any boards – including non-profit on which you already have served; reflecting any corporate, civic, or charitable-focused leadership roles that demonstrate ability to guide an organization; any awards especially outside your company that have recognized your accomplishments; and any media coverage, publications, or speaking appearances. Ask from the selection committee perspective: “What is the most important and differentiating contribution the executive would be making to the group?”

When embraced, managing your bio can be part of strategically managing your career advancement.

By Aimee Hansen

focused-diverse-women-working-trading-strategyCurrently, Boards Are Underperforming and a recent article in HBR went further to declare that “boards aren’t working.” Boards are failing at “their core mission: providing strong oversight and strategic support for management’s efforts to create long-term value.”

Bartman & Wiseman reported that boards are at the top of the blame list for pressuring companies to focus on short-term financial results, with board members being the first to admit so. A previous McKinsey study among board directors revealed serious gaps in understanding company strategies, how firms create value, and in-depth knowledge of industry dynamics.

As a core part in how to address this issue, the authors stated, “Part of the lack is in deep, strategic understanding of the business… If the aim is fostering the proper long-term view, what matters most is the quality and depth of the strategic conversations that take place.”

So, boardrooms are broken? How can gender diversity help?

Increasing the number of women directors changes boardroom dynamics, says a recent article in the Harvard Business Review penned by Laura Liswood, Secretary General, Council of Women World Leaders – who reflects upon ongoing progress.

Real Gender-Diversity Creates Results

The impact of gender diversity on results has been repeatedly demonstrated. Recently a French study found that women in boardrooms has a “significant and positive impact on economic performance” and that “gender diversity even reduces corporate inefficiencies and enables firms to come closer to their optimal performance.” Studies show that corporations with more women in the boardroom experienced greater financial performance.

Beth Brooke-Marciniak, Global Vice Chair of Policy at Ernst & Young, stated, “The evidence abounds: In 2012, Ernst & Young reviewed 22,000 audits that our member firms were performing in four countries on three continents. We found that gender-balanced teams were much more successful than other teams. They don’t just outperform other teams in quality – they also bring back better returns…Research shows that companies with at least one woman on the board have a higher return on equity, higher earnings and a stronger growth in stock price than companies with all-male boards. Bringing diverse voices to the table improves the solutions we see.”

Critical Mass Matters

Many studies demonstrate that a critical mass of women on the board, not just tokenistic representation, leads to better financial results and a greater impact on boardroom dynamics. As an article in Forbes put it, “Forget ‘one and done’ or ‘two and through’ – put three or more women on the board and the financial results are even better.”

A study by Thomson Reuters across 4,255 public companies found that while 64% had women on the board, only 20% had boards with over 20% women – while indices made up of mixed boards performed better. Debra Walton, Chief Content Officer, writes, “One idea in particular resonates for me. It’s called the ‘Power of Three’: One woman is a token, two are a presence, and three are a voice. Some would argue that company boards — which, after all, exist to offer insight on important strategic decisions — need that power because of the potential it offers.”

Some studies assert that women in insignificant numbers impact insignificantly on board performance, whereas the inclusion of at least three women on the board has a positive impact on firm value. Organizations like law firm Herbert Smith Freehills aim for 30% representation. Global Head of Mergers and Acquisitions Stephen Wilkinson said, “Just about every respectable study that has come out in the last ten years shows organisations which have a greater gender balance at management level are financially more successful.”

Impacts of Critical Mass on Boardroom Dynamics

Featured in the HBR and in his book Challenging Boardroom Homogeneity: Corporate Law, Governance and Diversity, Dr. Aaron A. Dhir’s work provides an insider look into Norwegian boardrooms and illustrates the impact of having at least 3 women in the boardroom. Dhir identified seven effects of gender-based boardroom heterogeneity for work, governance, and group dynamics:

  • Enhanced dialogue
  • Better decision making, including the value of dissent
  • More effective risk mitigation and crisis management, and a better balance between risk-welcoming and risk aversion behavior
  • Higher quality monitoring of and guidance to management
  • Positive changes to the boardroom environment and culture
  • More orderly and systematic board work
  • Positive changes in the behavior of men

He also noted outsider status and independence were powerful influences, opening up closed social groups and network dynamics and restructuring social bonds between directors, the CEO, and high-level management.

Enhanced Dialogue & More Thorough Decision Making

Dhir found that many women brought “a different set of perspectives, experiences, angles and viewpoints” than their male counterparts. Lisswood noted, “Board members also observed that female directors are ‘more likely than their male counterparts to probe deeply into the issues at hand’ by asking more questions, leading to more robust intra-board deliberations. Most women appeared to be uninterested in presenting a façade of knowledge and were loath to make decisions they did not fully understand.”

Female directors tended to foster a different approach to engagement – seeking the opinions of others and working to ensure everyone had a say in the matter.

The importance of diversity in decision-making is paramount. Research has found that homogenous groups don’t reach better decisions, but they’ll think they have. Heterogenous groups arrive at better decisions, but won’t think so. Experience and outcome are two different things.

INSEAD research postulates that in-group and out-group dynamics in a diverse group lead to more contentious and comprehensive discussions, and results in “more thorough, more comprehensive decisions” when women are on boards.

The importance of diversity in decision-making is paramount.

Diversity Disrupts Groupthink

Groupthink is defined as a pattern of thought characterized by self-deception, forced manufacture of consent, and conformity to group values and ethics – a serious liability of homogenous boards. Disrupting it is a big asset of women in the boardroom, even if and especially if they disrupt the existing dynamic.

“Groupthink seriously imperils the board’s decision-making process as it introduces decision biases and blind spots into the process. This is mainly attributed to directors’ endeavor to maintain cohesiveness and solidarity within the board at all costs. Such group pressure compels many directors to ‘go with the flow’ instead of challenging the dominant view in the boardroom,” states Fause Antelo Ersheid, Economist and Senior Corporate Governance Analyst & Researcher at the Abu Dhabi Center for Corporate Governance.

Ersheid recommends, “To overcome this decision-making impediment, companies need to implement a comprehensive diversification program in the boardroom; the board should be as diverse as the company’s client base and perhaps more.” He recommends gender, age, racial, and professional diversity and individually-appointed directors, underlining chairs must champion diversification.

As Thomson Reuter’s Walton states, “Diversity of gender brings a diversity of thought. Getting more women involved reduces groupthink, unlocks fresh perspectives, and fosters innovation and organizational creativity – ultimately emulating a diverse customer base. Only with a broad range of viewpoints can a board make governance and advisory functions meaningful and offer a balanced approach to risk management.”

Not a pipe dream?

According to Liswood, “The Norwegian experience has provided a window into what might happen if and when board leaders and companies elsewhere decide to seriously commit to making sure their boards are truly diverse, moving consciously from homogeneity to heterogeneity.”

By Aimee Hansen

Observing gender diversity progress at top executive levels and in the Fortune 1000 boardroom is like watching an uncommitted jogger – we’re moving in the right direction, but where’s the pace?

INSEAD’s Van Der Hyden commented that reaching “historic highs” of 4.8% female Fortune 500 CEOs isn’t exactly impressive as it’s touted: “A more accurate statement is that when one starts at (or near) zero any positive change is (almost) infinite progress.”

In a recent article, Van Der Hyden points out that “the barriers (behaviors, labels, biases…) that prohibit the progression of women to the top are deep-rooted, pernicious, and ubiquitous… and much more prevalent than we imagine and recognise.”

These include serious pay disparities on top jobs, traditional-values skewed decision making, limiting perceptions around career path, women being mentored more but sponsored less than men, for a few.

Our founder and CEO Nicki Gilmour summed up 2014 boardroom figures as “Groundhog Day”: 17.7% of board positions are held by women in the Fortune 1000, a gain of 90 board seats during 2014. The US trails Europe in female board representation in S&P companies.

A recent study shows that the reason we may feel like we’re running in circles is that the boardroom has a revolving door.

“Running in Place”

A recent study entitled “Progress on gender diversity for corporate boards: Are we running in place?” analysed field data from more than 3000 companies across 9 years and found that voluntary gender equality efforts are hampered by a tendency towards gender matching – the tendency to pick a female board member when a female board member leaves and a male board member when a male board member leaves.

This is an obvious equation for perpetuating the status quo that the researchers point out could seriously undermine voluntary goals to build gender equality over time.

“The predominance of male directors results in a self-perpetuating outcome,” the researchers wrote. “The more women on the board, the better the chance they will further increase their representation, but these estimates suggest that it is a slow process, and not a gender-neutral one.”

The researchers conducted laboratory studies to understand the field evidence, and it revealed that the gender matching dynamic operates underneath stated and articulated thought processes. Participants judge gender as an insignificant factor when directly asked about it and give different reasons for their selections. “Yet, when controlling for these other reasons,” the researchers reported, “the gender of the departing candidate still plays a powerful role of determining the gender of the candidate selected.”

The researchers also found that talking about the importance of diversity did not increase the chances a woman candidate would be selected to replace a departing male executive. What did help was increasing the ratio of women in the candidate pool, but still a strong gender-matching effect remained.

In other words, banging the diversity drum doesn’t change boardroom composition towards greater gender equality.

Changing boardroom composition does.

The researchers report, “Our results suggest that the glacial pace at which women’s participation on boards is increasing may stem from a sub-conscious heuristic that guides people’s decisions towards using the gender of the departing director as a cue to the appropriate choice of a replacement…valuing diversity may not be sufficient to increase boardroom gender diversity.”

Getting Real about Results

Quotas, which can attract highly qualified applicants, are incredibly controversial but a more restrictive word for women is status quo. We can talk our way around diversity all day, and still not hit on the unconscious and ingrained dynamics that are at play even after everybody walks away from the table nodding their head, and indeed, while at it.

Researchers struggle to see how gender equality will show any real progression at a voluntary rate without public targets. Legislation and mandatory quotas are not generally favored in the USA environment. However, some non-quota initiatives recommended to improve boardroom diversity include “short-term goal setting, targeting, and disclosure, and a long-term focus on increasing the pipeline of qualified female board candidates.”

While women-led campaigns can push for results, getting more highly qualified at executive levels and in the boardroom comes down to companies delivering by taking up those initiatives with commitment, which poses a question.

What else are corporations truly committed to achieving that they do not set tangible, measurable, and reported targets for? And if they don’t set targets, are they committed?

By Aimee Hansen

iStock_000014038693XSmallBy Gabrielle Rapke Hoffman (Sao Paulo, Brazil)

According to Harvard Business Review, companies identify 3-5% of their workforce as “High Potential.” If you have made that list, congratulations! You likely have outstanding technical expertise and an aptitude for strategic thinking. You probably have already delivered strong results, succeeded in various roles, and sought ways to improve processes and efficiency. Although making the list is an achievement in and of itself, it is only the first step. Now, as your journey as a “High Potential” begins, what steps should you take to position yourself for realizing that potential?

Anticipate that “soft” skills will increase in importance. A common mistake is assuming that the same skill set, approach, and behaviors that led you to be named a “High Potential” will also lead to further advancement. Your technical skill, strong work ethic, and strategic thinking will likely allow you to continue excelling in your current job, or to make lateral moves. However, additional competencies may be necessary to reach the next level – ones you may need to work on developing. For instance, as ”High Potential” candidates are considered for promotions and stretch assignments, ”soft” skills such as influencing, delegating, networking, and leadership become more important than technical expertise. According to INSEAD, these all-important shifts are “common traps” for women as they transition to senior management. To successfully make these transitions, it is essential to be self-aware and make a conscious effort to hone the new competencies that will be needed as you strive to advance in your organization.

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