Tag Archive for: Intrapreneur

Do You Have an Intrapreneurial Mindset?

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intrapreneurThere is no lack of entrepreneurial spirit among women. Women began 49% of new businesses in the U.S. in 2021 (up from 28% in 2019). Women entrepreneurs grew by 48% year-over-year, outpacing men in the entrepreneurial space by 22%. But how are women tracking in intrapreneurship?

According to Wikipedia, intrapreneurship “is the act of behaving like an entrepreneur while working within a large organization. Intrapreneurship is known as the practice of a corporate management style that integrates risk-taking and innovation approaches, as well as the reward and motivational techniques, that are more traditionally thought of as being the province of entrepreneurship.”

Psychology Today says that “teaching employees to become mindful intrapreneurs is the way to future-proof an organization.”

Intrapreneurial Assignments

According to Investopedia, intrapreneurship happens when an employee is “tasked” with the initiative of developing an innovative idea or project inside an organization – and given the freedom and autonomy to explore it. Although unlike entrepreneurs, an intrapreneur has access to the resources of an established company and doesn’t face the same level of outsized risks or outsized rewards. And yet, the intrapreneur does put skin in the game.

In one way or another, the intrapreneur is leading the charge on developing something that hasn’t been done in the organization before – whether a new section, a new department, a new product – or perhaps even a new approach or new team. Intrapreneurship has an internal start-up feel. Also, the Post-It Note, Gmail and Facebook like button are all arguably products of intrapreneurial thinking.

Just as formal sponsorship would change visibility and increase equitability in opportunity for women in the leadership pipeline, Forbes has argued that intrapreneurship is one way to fast track women to high-profile and high-potential initiatives, build leadership profiles and ultimately boost female executive numbers.

But also, in the same way that entrepreneurial spirit implies an intrinsic fire, an intrapreneurial spirit does not wait around to be assigned a task. Nor should you wait for permission, if you resonate with an intrapreneurial mindset.

An Intrapreneurial Mindset

Senior leaders have told us about the value of holding an intrapreneurial attitude – which we’ve counted among top tips for elevating your leadership mindset.

Linda Descano, Executive Vice President at Red Havas, told us: “So as I think of being an ‘intrapreneurial executive,’ I bring that same sense of acting like an owner to the organization I work for. I’m going to be constantly thinking about ways of improving the business. I act like I own it, as if it’s my investment. It’s working with that same sense of responsibility and drive to make it grow.”

Indhira Arrington, Global CDEIO at Ares Management, asked: “Outside of your day job responsibilities, what are you doing to contribute to the greater good of the organization and to make yourself an impact player? Anybody can get work done. People want to promote impact players.”

With creative passion and risk-tolerance akin to entrepreneurs, intrapreneurs focus on evolving the business from within. They see opportunities that are not obvious to others. They are willing to take risks, expansive in their thinking and often dynamic in their network. They keep an eye towards opportunities. They understand the internal cultural context and external business context.

Intrapreneurs are also ideas-driven and intrinsically motivated to break down barriers and collaborate with others to make new things happen at scalable levels. That often involves going outside of departmental silos and means impacting your surroundings in a way that goes above and beyond your job description. It requires stakeholder management and ability to manage upwards, as well as project management.

It also means being organizationally savvy and knowing how to sell and pre-sell your ideas. It requires a high level of accountability, resilience and willingness to see failure as a valuable part of the journey.

As written by Tendayi Wiki in Forbes, intrapreneurs need to have a particular mindset because they are operating within larger organizations. They need to focus on creating tangible value for the organization or clients, not just on the ‘theater of innovation.’ They focus on building relationships to garner support and enthusiasm and focus on getting others behind the clear value proposition of their ideas. They also have an ‘ecosystem mindset’ that focuses on identifying repeatable processes that will apply for future projects and build environments for ideas to emerge.

The Organizational Context of Intrapreneurship

According to Samantha Paxson, CMO of CO-OP Financial Services, “What makes intrapreneurs so successful is their empathy toward colleagues’ challenges and their ability to apply critical creativity to generate new ideas.”

Paxson argues that intrapreneurship draws upon innately feminine leadership qualities of being receptive to how to better serve colleagues, clients or customers from a leadership stance. She points out that research has indicated that women score higher than men in 3/4 of the important leadership competencies that support intrapreneurshi – including taking initiative, motivating and developing others, championing change, collaboration and teamwork, problem-solving and driving results.

Though according to Women Unlimited, Inc, intrapreneurship requires two sides – both the intrapreneurial mindset and an environment that is ready to support it (and from that individual).

Organizational characteristics conducive to supporting intrapreneurism include:

  • Regularly soliciting new ideas and input from employees at all levels
  • Ideas incentive funds
  • Fostering inter-departmental collaboration
  • Monitoring customer opinions relevant to products and services
  • Creating an environment where employees are free to speak up
  • Setting aside an in-house venture capital fund
  • Rewarding innovative ideas monetarily
  • Holding training and immersions to encourage and spark employee creativity
  • Encourage fun, creativity and innovation in the environment

How many women of color have left the corporate workplace for entrepreneurialism because they did not find an environment which was prepared to fully include their intrapreneurial mindset? An important part of encouraging an intrapreneurial mindset is that individuals are validated and rewarded for what they bring forward.

And sometimes, as Claudia Vazquez, Founder of elevink told us, it requires refusing to let go of the vision, and waiting for new opportunities and new angles, or even new contexts, to drive ahead.

Cultivating Creativity For an Intrapreneurial Mindset

While there are many components to an intrapreneurial mindset, and not everyone wants to take up that role, it’s possible to build up the qualities that support it.

Some playful advice for improving the muscle of your creative intelligence to support your ability to cultivate an intrapreneurial mindset includes:

  • Physical agility: Move your body and make changes in your physical environment when you feel creatively stuck.
  • Emotional agility: Become self-aware of your emotions, as the ability to name and regulate your emotions is tied to creative performance.
  • Mental agility: Embrace the symbiotic relationship in creativity between generating ideas and being able to apply creative thinking to those ideas.
  • Curiosity: A passionate level of curiosity is often required to catalyze the desire to create, so follow the thread of curiosity and nurture it.
  • Self-belief: Valuing your unique perspective and contribution is important to allowing self-belief to build momentum behind your ideas.
  • Intuition: Trusting and validating your intuition and gut instinct – when you know without knowing how you know – is critical in seeing new possibilities.
  • Daydreaming: The productive activity of letting your mind wander is correlated with higher intellect and creative ability.

If you hold an intrapreneurial mindset, embrace it as a leadership asset and find a culture in which you can thrive for your ability to cast your vision above and beyond the day job.

By Aimee Hansen

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Stoking Your Intrapreneurial Spirit

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thought-leadershipHow can you make a sideways step within your job yet still move your career ahead? The opportunity, even demand, is intrapreneurship.

Intrapreneurship is entrepreneurship, but within the context of a larger organization. An intrapreneur is “an employee of an established organization with an entrepreneurial mindset,” who thinks more like a start-up owner.

Alyson Krueger writes in Fast Company, “Obviously there have always been go-getters in companies who try to move the needle forward and push the status quo. But never before has there been such a push for employees to take ownership of their own corner of a company.”

Asserted in Entrepreneur, “intrapreneurship is the new entrepreneurship.”

Satisfaction and Engagement Meets Innovation and Leadership

A survey from University of Phoenix School of Business found people who are satisfied in their job are nearly twice as likely to report having the opportunity for intrapreneurship (61%) compared to those who are not satisfied (33%). It’s logical that organizations are being advised to foster entrepreneurial cultures as a way of attracting talent as well as increasing employee engagement.

Murray Newlands writes in Inc., “Intrapreneurs will become the building blocks of a company’s executive teams and leaders. They are the driving force that moves a company forward and they will inevitably rise to the top of the company as they understand the company from all levels. Starting from the bottom, they will see the company as a set of processes in which every process must evolve.”

Intrapreneurs shake up the ladder, which is one way to change the gender status quo. They do not obey traditional career paths, but creates new ones, while changing how things work from the inside-out. There are many articles that advise on the skills to be effective as an intrapreneur. But the first word that comes to mind when we hear entrepreneurial is spirit.

Here are five qualities that seem across the board inherent to stoking your intrapreneurial spirit.

Quality 1: Relentless Curiosity.

Intrapreneurs see the opportunity for something that is not yet there, which takes curiosity, perceptiveness, intuition, and being attuned to seeing trends before others. They also have to be able to question and “challenge current business practices,” not simply fall in line or put their heads-down and get on with it. Intrapreneurs don’t stay in the box. They question the box. Coming up with ideas is a mindset, and it’s value does not hinge on the success or failure of one idea.

According to Claudia Chan, founder of S.H.E. Globl Media, in Fast Company, intrepreneurial employees are asking questions such as,“What do I want to create that is going to fill a white space? What doesn’t exist that needs to exist? There is a hole and they want to fill it. There is a problem, and they want to solve it.”

Quality 2: Risk-Taking Creativity.

Chan writes, “If you’re not uncomfortable or scared, you’re not driving innovation.”

Intrapreneurs bring creativity where it did not exist before, in the form of ideas, processes, and solutions, and they embrace a spirit of uncertainty. As a visionary, you cannot know exactly what you’re doing, because what you’re doing has not been done before. It’s very important to be knowledgeable and leverage your strengths, but also find the right point to make the leap.

Susan Folley of Corporate Entrepreneurs, LLC writes, “This is the great divide between traditional leaders and intrapreneurs – the known and unknown. It is the difference between playing it safe or taking a risk, relying on past experience or experimentation, needing detailed information to decide or leveraging what you know, minimizing risks or maximizing value, asking for what you need or leveraging what you’ve got. They see what is possible. It’s a mindset, a way of operating that is foreign to many of us.”

Quality 3: Daring and Vocal Courage.

Intrapreneurship takes a willingness to step up with your ideas and be vocal, even finding a way to visualize them so they become more accessible to others.

As shared in her book Daring Greatly, researcher Brené Brown asked Kevin Surace what the biggest obstacle to creativity and innovation was, and he replied that it is the fear of even putting your ideas out there due to worries about ridicule or being belittled, yet “innovative ideas often sound crazy and failure and learning are a part of revolution.”

So it’s necessary to stoke your courage, but according to Brown the culture matters. Ask if the culture you’re in is also rewarding the value of creative courage. If you’re a woman of intrapreneurial spirit full of ideas, be in an environment in which you and your ideas will flourish.

Quality 4: Passionate & Adaptable Resilience.

Once you’ve put yourself out there, it’s important not to let your ideas die upon rejection of one articulation, but foster resilience and passion towards getting to the best work, just as a writer may have to find the real story one hundred pages into her first draft.

Rich Maloof writes in Forbes, “find a granular element of the concept that is undeniably of value.” You can always find the new simplified starting point and with iterative progress, your Plan D may be ten times better than Plan A started out.

Quality 5: Contagious Collaboration.

A large part of intrapreneurship is being able to “assemble” the right team around an idea and foster an enthusiastic start-up mentality – all hands-in, less silos and more shared accountability. If intraprenership requires a learn-by-doing approach, you’re going to need a passionate team willing to learn and relearn with you. You must be able to make a personal vision a team vision.

Intrapreneurial women will not be the first up the ladder. Instead, they’ll invent a new platform to stand on, from which the view looks different for everyone.

By Aimee Hansen

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