Black History Month 2016 – Honoring African American Women in Business

Nicki-Gilmour-bioIn honor of Black History Month 2016, this month The Glass Hammer will feature interviews with notable African American women at leading firms on their career experiences, aspirations, and advice for other women in their field. Theglasshammer.com all year long and over the past nine years ensures we profile women of all social identities and experiences and we have always stated from the beginning that we want our readers to have many different role models.

Much of anyone’s success depends on two factors, this begins with you and your personality traits and then the second factor is the direct environment you are in, so yes working in a good team and an inclusive firm does matter. But, do multicultural women have a different set of challenges? This is a very interesting and debated question and you are sure to get a different answer from every person that you ask. Research such as Catalyst’s work on the “Concrete Ceiling” for African American women in Corporate America, would show that there are specific systemic issues hindering the progress of this group.

Are you looked at for your gender or your ethnicity first? This is often a question that is pondered on this topic by academics and women in the trenches alike. The fact remains that when we look around we see fewer black women at the top than white women and much fewer women generally than men but this is not new news.

That is why we are here to show you that African American women are in senior positions and are leading teams and leading change. Like any of us, we can talk about our own experiences, since we cannot speak for all women everywhere, we cannot speak for all Black women everywhere either when we profile a small group, but we can provide a platform for interesting dynamic women to share their stories and personal career journey.

Black History Month for me at least is not only about celebrating African Heritage and Black people in history who should be remembered for their feats and contributions but also as a time for other people to acknowledge their whiteness and some of the systemic and historical privileges that have gone with that identity. A recent article published on medium.com demonstrates in a very visual way how we have privilege in different ways. How would you answer the questions asked? How does that match us with how others see you?

From a career advice perspective which is what we tackle here on The Glass Hammer, no matter who you are reading this article, you need to know that “You according to you and you according to them” are often different versions of you due to other people’s stereotypes. Having differing visible aspects such as being a woman or being of color has real consequences, often unseen to certain people in the dominant societal group who often are built to experientially learn and so find it hard to conceptualize other people’s experiences. Some less kindly call this a lack of empathy. On a side note, I would love to see a study of overlaps traits like empathy and voting patterns in US politics if anyone has that to share. Back to the point however, if you are a right handed person do you ever really have to think about how life is for left handed people? Probably not.

You don’t have to look too far in the press right now to see all sorts of weird mutations of racial issues that rage on. From people arguing all sides of the Oscars with #OscarsSoWhite with the entertainment industry’s seeming preference to reward one type of people, to Michael Jackson being played by Ralph Fiennes (really, too much to discuss here from all angles), to important issues regarding a potential future President being an overt racist. As a non- American, I have no issue getting political and I recently found myself intrigued by people who insist on saying “All Lives Matter” in response to the statement “Black Lives Matter”. The activist group aside for a second, let’s look at the constructs behind that rebuttal. As an organizational psychologist specializing in the diversity topic, this very sentence is so close to the themes I see daily in my gender work as men and women defend the patriarchy in a similar way, that being a system which favors men over women albeit often in a deeply held unconscious way. Even people with good intentions in that sentence who want to say they value all lives (those who have bad intentions need their own article) completely overlook the historical and actual dynamics in play. I see this often as it is a way for us all to cognitively convince ourselves that somehow by saying all people should be treated equally we find a way to dismiss, discredit or deny (the 3 d’s) the actual weighted and skewed reality of what is happening in terms of how people are grouped and on some level, treated.

Even the word multicultural can be considered controversial and many women who get pegged with this label ask why their culture is not considered like any other Americans. Good question and from my perspective as an actual foreigner working in America with Americans who then tack a heritage qualifier such as African, Irish or Italian onto their American nationality, I often wonder where the need comes from to differentiate so strongly. I do believe however there are legitimate reasons to do so as an uneven playing field based on one’s ethnicity seems to very much still exist in the USA and translates into the workplace due to humans being humans and carrying their biases and constructs into the skyscraper with them in the morning.

So what can you do? Ask yourself who is in your network and sponsor and mentor different types of people. Assume nothing and don’t expect people to educate you at their expense yet go the extra mile to break your own stereotypical notions of people in your team. Go to the multicultural network events with a friend just as you would expect men to be interested in your career as a woman, white women can lift as they climb and so if you find yourself ascending take all women with you, conscious that you are being inclusive in your actions and choices.

I hope I have made you think today. That is all I can ask, the rest is up to you.

We coach leaders in being inter-culturally competent and help them address how their constructs have been formed and how preferences that cause bias can be overridden when necessary. Political correctness can often hinder the real work.

Check back all month long to read about African American women who are making a difference at work.

By Nicki Gilmour

/by

Can you see a clear path forward? How motivation theory works in practice

,

clear path way featuredThis week as week 3 of our series of decision making around staying out or getting a new job, we explore what happens when you see less of a career track where you are and you think you can get further in another firm. Basically, it boils down to the old saying “dead men’s shoes” or in this case, “dead women’s heels” as if you cannot see a promotional track ahead of you, chances are you are ready to look elsewhere and who could blame you?

Goal setting theory and other organizational psychology theories and basic principles suggests that motivation is not a specific trait in any one person but rather it is a combination of your ability to do the job and experience more successes than grinding organizational obstacles, along with your ability to see a clear path forward otherwise known as “opportunity”. This is how you stay motivated at work.

However, make sure you are actually seeing the big picture- firms often offer much more mobility than you can see with the naked eye. First port of call is to ask your manager how he or she feels you can grow in the firm and how you can grow in the next year or two? Network outside of your direct team as openly as you see fit in your specific situation. Look at job boards and see what opportunities are being advertised.
The art and the science is knowing how much trust you can have in your manager to sponsor you. Next week we shall talk more about this.

By Nicki Gilmour, Executive Coach and Organizational Psychologist
Contact nicki@theglasshammer.com if you would like to hire an executive coach to help you navigate the path to optimal personal success at work

/by

Professional Women in Germany: The Chutes and Ladders

,

women smilingHow easy is it for German woman to climb the corporate ladder in modern day Germany? Despite Germany’s reputation for cutting edge modernity, there still exists a big gap between men and women in Germany’s corporate world.

It may be surprising to learn that no other industrial nation has as few top female managers as Germany. Despite having a female Chancellor, there is a general sense that Germany today is stuck well in the past.

Only 11% of German companies have women within management positions. This is lower than the European Union average of 14% and way behind the United States and Canada who have around 40% parity. Many see Germany’s corporate culture and even German society as the biggest obstacle to German women gaining footing in the corporate world. Reinhild Engel, an equal opportunity official at the German company Schering says, “Women have to fight for lead positions. We have to change the company culture and the social culture.”

“Women have to fight for lead positions. We have to change the company culture and the social culture.”

Some say that Germany is simply stuck in the past. Gabriele Schaffran-Deutschmann, a recognized advocate for women also in Schering stated, “I think it’s true that Germany is 20 years behind.” Today’s Germany has a firmly entrenched masculine working culture. In Germany fewer women work full time than in France, Great Britain and all of the Scandinavian countries. Of those who do join the workforce, less than 4% reach positions of top management.

In politics German women are also lagging behind many of the other EU countries. Economist Ute Klammer, who led a study on German women and work which was presented to the federal government recently stated, “Most European countries have more women in leading positions.” There is a growing sense that Germany is behind its more gender progressive neighbours. Current German tax laws are also seen as responsible. Klammer also said, “If you look at West Germany in particular, there is a strong breadwinner model. There is still the idea that the man supports the family and the female works part-time, if at all.”

These systemic problems have had massive effects on the corporate world. Men still outnumber women in Germany’s boardrooms 8 to 1 despite a federal cabinet which is comprised of 40% women. According to the DIW economic think-tank, women occupy just 7 percent of executive board seats among the 30 largest companies on Germany’s blue-chip DAX index.

This problem is compounded by the lack of German women returning to work after having children. This is caused in part by the current parental leave law which states that an employer can return to the same or, an equivalent job up to 3 years after childbirth. However despite the law encouraging 98% of women back into the workforce, employers are often leery of both hiring women in the first place and of promoting them when they come back.

Hans-Olaf Henkel, the former president of the Association of German Industry says, “A very limited number of women advance after they have children. Women are more or less forced to quit in Germany.”

“A very limited number of women advance after they have children. Women are more or less forced to quit in Germany.”

These deeply entrenched gender roles are sometimes attributed to Germany’s turbulent history. A German female banking executive who refused to be identified recently stated, “After the war, so many men were lost, it was essential for women to raise their children as a duty to the Fatherland. If you left your children to others, you were a rabenmutter, a bad mother, like the raven bird pushing her little ones out of the nest.” Barbara Schaeffer-Hegel, founder of the European Academy for Women in Politics and Business stated, “The mother ideology of the Third Reich and the conservative women’s’ politics in the postwar time have left deep marks. The division of the areas of public and private were cemented with the exclusive responsibility of women for the private areas– caring for children and ensuring the welfare of the family.”

These cultural inclinations toward raising one’s own children singlehandedly have left their mark on Germany’s daycare systems. These factors make companies even more wary of promoting women. “It’s a lot harder to reconcile having a family and a career in Germany than it is in most developing countries and almost all industrial nations,” says Schaeffer-Hegel.

The present reality and the future progress

But there are signs that things are getting better for Germany’s corporate women. According to Fidar, a German initiative which promotes female managers, women held 11.1% of positions in executive and supervisory boards in 2013. This is a huge 4.6% jump from 2011. But while this is impressive, Fidar was quick to express that much more work needs to be done. Fidar president Monika Schulz-Strelow said, “It is not enough to bring one woman into the supervisory board. In order for things to change, several women must be in leadership positions of a company.” Fidar states that for actual change to occur and remain so, at least 20-25% of German management positions must be filled by women.

In 2014 the figure for women in supervisory positions rose to 16.2% causing great fanfare in the German media. However what was less promising is the mere 5.9% of women in executive boards. This figure rose just 3.4% from 2013. Schulz-Strelow went on to state, “Nearly a quarter of Dax companies are completely free of women in their leadership. The realization is spreading that having women in the executive and supervisory boards is very good for a company. Yet despite this, companies which simply bring one woman into a leadership position but do not change the culture will simply lose those women again.”

In order to avoid this, Chancellor Merkel and the German government have suggested installing female quotas for German corporate positions. These quotas are being taken very seriously by the media and during policy debates. Merkel has promised that from 2016 on, women must hold at least 30 percent of corporate board positions in some of Germany’s biggest listed companies. And while the debate for and against these quotas is still in heated progress, there is at least consolation in the fact that the argument exists at all.

By Ben Rozon

/by

Its all about the money. Getting that pay rise

,
money money moneyLast week we began looking at how to weigh up your options regarding staying and progressing at your firm or making a move to further your career.

Let’s start with the financial factor of feeling or being actually underpaid for the job that you do. First thing to do is to do some research on what your peers get paid online and yes interviewing is a way to do this as well as conversations with trusted peers. Secondly, before leaving, there are ways to explore pay and compensation changes with your boss and your HR team without threatening to leave and never present an ultimatum and especially if you don’t actually have a new job to go to. Do Not Bluff unless you are independently wealthy and can afford some time off.

Go to your boss and say that you would like to take him or her to lunch to chat about the past year. If you did a great job, present your case and ask for a higher base and/or a higher bonus or commission structure. Sometimes base salaries are harder to play with than commissions but ultimately if you are truly under market values ( as women often come in lower than men on base salary) there is a real case to give you the bump that aligns you with peers. If it is just about the money, and you are otherwise pretty happy, then why jump ship to an unknown workplace culture and structure? This conversation is worth having and then you can decide what to do!

By Nicki Gilmour, Executive Coach and Organizational Psychologist
Contact nicki@theglasshammer.com if you would like to hire an executive coach to help you navigate the path to optimal personal success at work

/by

Real Midlife Crisis

,

women stressedOn both sides of the Atlantic, middle aged women have disproportionately suffered job loss in the years since the great recession began in 2008. Back in 2012, The Guardian reported on data from the UK’s Office for National Statistics and told us that “unemployment among women aged 50 to 64 has risen by 39% in the last two years, compared with an overall rise of 5% among over-16s.” A recent article in the New York Times, based on information from the US Bureau of Labor Statistics, tells another troubling story: “Since the start of the recession, the number of working women 45 to 54 has dropped more than 3.5 percent.”

In the UK, the dramatic increase in unemployment and decrease in labor force participation in women over 50 is being attributed to two factors: downsizing in the public sector and elder care. In the US, it is assumed that middle aged women are dropping out of the workforce mostly to care for their aging parents. Elder care is a very real issue, but it isn’t the only one. Since this trend accelerated during the recession, there must have been important factors related to the economic downturn, as well. Have late-career women continued to drop—or be pushed—out of the labor force in the new economy, and what is going on beneath the surface?

Following Up

The UK Since 2012

According to 2014 data from the Office for National Statistics in the UK, the unemployment rate for women between 50 and 64 has decreased by 12% since that 2012 article was written, however, the decrease in unemployment for men in the same age range has been much higher: 31%. Based on data from the same source, it appears that British women in the last third of their careers were still struggling in 2014. It is likely that the decrease in the number of public sector jobs, where British women are overrepresented, has indeed played an important role in this. It seems that unemployed women who previously worked for the government may be having trouble finding new jobs.

The US in Perspective

The US statistics on labor force participation show that middle-aged men and women took a similar, recession-related hit. The reason why unemployment among later-career women stands out is because it’s in contrast to much more static levels of employment among younger women. In the US, the recession hit men aged 20 to 34 harder than women in the same age range, but mature women were hit as hard or harder than men of the same age. Since young women tend to be the lowest paid employees, this might reflect a purge of workers who have traditionally earned more: men and higher level employees of both sexes. It’s also related to the fact that young men are overrepresented in construction and manufacturing, which are especially sensitive to economic troubles. That said, the diminishing role of US women in their prime earning years is a cause for concern. Most of the experienced leaders who hold top positions in business and finance are 40 and up.

Changes in Midlife

Some late-career women who have dropped out of the workforce have done so because of job loss. Others quit their jobs to care for aging parents or to change tracks. The problem is, both voluntary and involuntary job loss in the middle years can be devastating to future earning potential. The dynamics of unemployment in the last 15 or 20 years of a woman’s work life are complex and are affected by both age and gender. Since the recession, many late-career professionals who lost their jobs have been forced into lower paying and lower status work. Faced with that eventuality, some women are doubtless choosing to abandon the search for work if they can afford to. Nobody wants a reduction in status and a cut in pay.

Entrepreneurship

Perhaps some middle aged women are fed up with glass ceilings, realize that they’ll never be as successful as they’d hoped, and are leaving large corporations at the height of their careers. But are they dropping out of the labor force permanently? Some are taking the time they need to refocus and begin new projects. In the US, women are the majority of entrepreneurs and in the UK, the number of women starting their own businesses is increasing steadily. Many women who have not been handed leadership positions in larger organizations are starting their own companies, where they can take the lead much more decisively, guiding the culture and direction of an enterprise.

Frustrated in the Final Third?

There’s no denying that many women who should be at the height of their power in business and the professions—women in the final third of their work lives—are feeling frustrated, especially if they have not yet been able to meet their professional goals and are feeling stuck. However, the grass is not necessarily greener on the other side. Entrepreneurship isn’t for everyone, elder care is incredibly demanding both physically and emotionally, and simply not working? Many find that it isn’t as nice as it sounds. Family is important, but in most cases, there is a way to stay close to aging parents without sacrificing everything else.

When we’re faced with a late career challenge, there are so many answers other than dropping out or accepting defeat: transfers, job switches, entrepreneurship… and sometimes the answer is simply to call on other family members and professionals for help with aging parents, or to restructure our thinking about work after a period of unemployment.

By Deidre Miller

/by

New Year, New Job? Not so fast

,

People waiting for an interviewSo, bonuses are paid and you are ready to make a move to your next job. You have your reasons for leaving and they are one or more of the following:

  • You think you can do better financially for the same work
  • You see less of a career track where you are and you think you can get further in another firm (title and responsibilities)
  • You are leaving your manager, not your company
  • You are changing industry or function and can only do that by leaving
  • You are not aligned with how things get done in your current job

Over the next five weeks we will look at each of these factors to give you a sanity check on whether you truly are leaving for the right reasons.

By Nicki Gilmour, Executive Coach and Organizational Psychologist
Contact nicki@glasshammer2.wpengine.com if you would like to hire an executive coach to help you navigate the path to optimal personal success at work

/by

Why Storytelling Is a Leadership Asset That Takes Many Forms

,

women working mentoringYou can call storytelling a fine art, a talent, a method, a skill, the mark of a leader or all of the above. But what proves effective storytelling is a powerful leadership asset? Well to get technical about it, neuroscience does.

Research into the neurobiological impact of storytelling by Paul Zak shows that stories change the activity in people’s brains. Powerful character-driven stories produce neurochemicals that enhance our sense of empathy (thinking, feeling, and responding the same way as the character) and motivate us toward cooperative behavior – “stories bring brains together” and people with them.

Paul Zak recommends professionals to begin every presentation with a “compelling human-scale story.” His experiments in business settings show that emotive character-driven stories equate to better understanding and greater retention of your key speaking points weeks later. “In terms of making impact,” he writes, “this blows the standard PowerPoint presentation to bits.”

A Core Leadership Skill That Leads?

David Hutchens, author of Circle of the 9 Muses: A Storytelling Field Guide for Innovators & Meaning Makers says that leaders are “rediscovering that story is the most efficient path to creating connection, engagement, and shared meaning.”

According to Hutchens, leaders are connecting the power of stories with the ability to address pressing issues facing organizations such as capturing decisions, knowledge and wisdom after the event; engaging Millennial talent through organizational purpose; creating value; and defining individual and organizational identity.

Certainly top female executives such as Meg Whitman and Indra Nooyi leverage the power of stories in public speaking. We also recognize stories for their potential and power to make diversity personal, inspire women on pathways to leadership, and to advance gender equality.

We know stories are integral to leadership. According to researchers and consultants Stort and Nordstrom in Forbes, “Proper storytelling just might be the most impactful leadership method yet.”

And leadership communications expert Dianna Booher writes, “Storytelling makes leadership possible. A leader without the ability to tell a great story has lost the platform and power to persuade.”

Going even further, perhaps stories are leadership. Research by Parry and Hansen transcends “the notion that leaders tell stories”, and instead proposes “that stories themselves operate like leaders” or “the story becomes the leader.”

Ways Stories are Used in Everyday Leadership Situations

Stories clearly play a starring role in pivotal and powerful leadership moments. We tend to think of the big impact presentations, heroic personal tales, and big organizational stories. But storytelling is also integrated into everyday leadership situations in various ways.

Finnish researchers Auvinen, Aaltio, and Blomqvist sought out “storytelling managers” (managers who often integrate stories into leadership situations and conversations), identified by those reporting to them, to understand why they brought narration into leadership situations and how it related to trust-building.

They examined managers’ use of story or narratives and the intention behind using stories. They identified seven categories of influence that stories were used for, of which there are likely multiples more. The first two are:

Motivation – Motivating co-workers to carry out tasks, adopt behavior, or achieve goals. These stories often brought in comparison or competition and/or revealed values and attitudes as encouragement to elevate the game.

Inspiration – Inspiring a shared vision and energizing towards higher order goals. These stories often brought in faith and supremacy over competitors through a focused collective effort.

We often equate leadership storytelling with motivating and inspiring – epic stories that lay out a great quest or heroic stories that portray triumph over adversity to reach an ultimate goal.

In Forbes, Stort and Nordstrom identified four great stories leaders tell to engage people, which seem to fall mostly in these categories:

  • Organizational stories which fosters connection and unite in purpose – such as the founding story or the strategic story
  • Pivotal stories that illustrate big thinking or mindset shifts to overcome big challenges
  • Teamwork stories which illustrate hard work, challenges to the status quo and dramatic breakthroughs
  • Great work stories recognizing individual achievement and performance

They note that stories play a huge part in showing appreciation, as research has shown that among people who report the highest morale at work, 94% agreed their managers are effective at recognizing them, or telling stories about their work.

The storytelling managers also used stories for other more subtle purposes:

Prevent/defuse conflict – Making co-workers feel involved and defusing a negative atmosphere. These stories used humor or personal experiences to break the energy.

Influencing boss’s thinking – Managing up. Opening a manager’s perspective by promoting creative or new thinking. For example, conveying a changing market by telling a personal story that leads to discovery of a new insight or new reality.

Discovering a focus – Empowering co-workers to freely explore new ways of doing things, to shake up what’s not working. These stories might focus on examples of big unexpected changes or setbacks that ultimately catalyzed success or new advancements by wiping or changing the slate, blessings in disguise.

Direct trust-building – Showing empathy, identification and concern, or role-modelling. For example, cheering up a co-worker through an empathetic story of shared experience; revealing a story of personal vulnerability/failure to encourage self-trust or persistence; or sharing a personal story in which the manager has role-modelled or championed behavior they seek to identify and encourage in the team.

Dianna Booher notes in her top storytelling tips that while stories need an identifiable hero, leaders also have to be careful not to always position themselves as hero. She shares, “Audiences relate more often and learn more from ‘failure’ stories.”

Mutual trust-building – Sparking iterative trust-building storytelling. For example, first sharing a personal anecdote that demonstrates a value, or illustrates trust in and alignment with the organization, in order to encourage mutual discussion and trust.

Author and consultant Terrence L. Gargiulo writes, “The shortest distance between two people is a story.” Leaders bring in stories to close that gap and inspire greater bonding and cohesion.

While no storyteller can ever control the impact of their story, congruency between various stories a leader shares and walking the walk behind the words are both important factors for trust and credibility.

Not Just For the Big Meetings

There are countless ways to use story as a leader, countless ways to get better at storytelling, and countless resources for doing so. But above all, storytelling is accessible to all managers. Stories aren’t just what top executives pull out at the annual review meeting or when introducing the next new initiative.

Storytelling can be naturally weaved into many leadership situations. Tomorrow you might tell a story about the exceptional contribution of one team member, the strategic insight that dawned on you in the most unlikely of contexts, or that devastating failure that was a huge gift only in retrospect.

Sometimes, the shortest distance between you and a moment of defining leadership might just be a story.

By Aimee Hansen

/by

Bonus season is just around the corner and the big question becomes should I stay or should I go?

,

money money moneyChances are, if you work in banking, you are thinking about bonus season. If you are keen to move companies, do your research before you get your bonus and start conversations with the right firms ahead of time. Why? Well, it is sometimes like being in a bad relationship, a small gesture can make you stay for a little while longer when you know you need something different. Money is always a factor, but look at culture, growth opportunities and ultimately the job you want after the next one as you make your decisions to move. Good luck!

By Nicki Gilmour, Executive Coach and Organizational Psychologist

Contact nicki@glasshammer2.wpengine.com if you would like to hire an executive coach to help you navigate the path to optimal personal success at work in technology

/by

Building Executive Presence with Your Professional Bio

,

People around a laptopYour professional bio is often the first impression you make when it comes to your executive presence. So how do you get the words right, before you even speak a word?

“Your bio is a strategic play and should be treated as such. A bio can help you get hired, gain visibility, and win you serious respect,” writes Meredith Fineman in the Harvard Business Review, advising from her work on personal branding.

Here’s insight into how you can overcome mistakes that undermine the impact of professional bios and achieve executive presence with yours.

AVOIDING COMMON MISTAKES

Be Consistent Across Platforms

Look at every place your bio appears as a potential touchpoint for elevating your profile and career, and make it the same message. Fineman finds that a big mistake is lack of consistency across platforms. She writes, “If a journalist or recruiter cannot figure out who you are in under 30 seconds (because you have six different bios in six different places), you’ve lost your chance.”

Fineman recommends that everyone have a consistent two-line bio, short bio, and long bio. When it comes to the short versions, she advises to find the 15-second version of yourself professionally, “Think of it as trying to give your bio as an elevator pitch.”

Keep It Fresh

If you’re not updating your bio every six months, then you’re at risk of letting it go stale. Even if your position stays the same, you can reflect new achievements or experiences you’ve collected. Fineman recommends to set a calender reminder.

Use Your Last Name

It sounds more professional and carries more gravitas than your first name when linked to accomplishments.

Use Active Voice & Verbs

Research has identified significant differences between how men and women talk about their career accomplishments (women tend to understate them), and suggests that women can enhance their executive presence by ensuring confident expression about their accomplishments. The bio is an opportunity to do this in writing.

Fineman writes, “When someone has used the passive voice in their bio, it always feels to me like they’re trying to downplay their achievements. The point of your bio is to emphasize your achievements.”

She recommends to eliminate soft language like “trying to” or “attempting to” when speaking about current efforts. “That makes it sound like you’ve already failed. Remove it. You are not attempting to do it, you are doing it.”

Include Selective Achievements & Expand on Them

Your bio is an opportunity to choose your strongest achievements, purposefully include them, and convey what’s so compelling about them. Fineman argues you can’t do that with a list.

Being selective about achievements you include and put meat on them, while drawing in passions. Fineman advises, “This is a professional bio, so while you can include your hobbies, choose carefully and be straightforward rather than coy.”

Include Links To Outcomes & Actions

Treat your bio as a showcase for your work, and make it easily accessible – press releases about awards, pieces you’ve written, published results of your work, visible outcomes. Equally if there’s a call-to-action possibility, such as booking you to speak at an event, link it.

GOING FURTHER – CREATING EXECUTIVE PRESENCE

Beyond getting basics right, your bio is an opportunity to convey your executive presence. This may be especially important for women because executive presence is in the eye of the beholder and it’s more likely to be conferred upon men.

In an article entitled Executive and Board Candidate Bios: Executive Presence on Display, Paula Aisnof, Principal & Founder of Yellow Brick Path, shares perspective on how you can.

Try asking these questions.

Could I change the name & mistake it for somebody else?

Aisnof comments that most corporate bios are highly undifferentiated, providing little insight into the person behind the words, “Change the names and locations and those bios could be about 80% of executives.”

A good way to avoid this is to immerse yourself into creating your bio, whether you’re writing it. When leaders hands-off delegate their bio, they delegate their personal brand. Aisnof writes,“One reason for the overwhelmingly blandness is that bios are frequently written by third parties who do not necessarily understand the executive’s story or the targeted audience.”

If you want your bio to be involving, get involved with it.

Does it tell a story that builds my executive presence?

“Whether used for business purposes, for advancing an executive’s visibility through professional or community activities, or for job search,” writes Aisnof, “executives these days must reach beyond being a commodity in an overcrowded market of similarly accomplished peers.”

Her advice is that bios need to have a story that “entices the reader to want to get to know the executive personally and understand his or her unique talents and value.”

Harness the persuasive power of storytelling for your personal brand. This doesn’t mean turning your bio into a mini-novel or downgrading its professionalism. It means ensuring your bio reflects an engaging narrative of how your achievements, experience, and journey reflect your unique talents and value. Does it tell a story about how you’re a thought leader? Strategic foresight and execution has been identified as one of the seven skills you need to thrive in the C-suite.

Does the first paragraph bring me to life as an executive?

Aisnof advices, “The bio should immediately and accurately create a picture of the person being described, portray a person with distinguishing capabilities and qualities, and communicate the subject’s level of authority, responsibility, and expertise.”

Do you know what motivates you, what makes you excellent at what you do, why people like to work with you, and what others say about you? Aisnof has previously found that an executive brand comes down to “essense factor – who they are”, “guru factor – what they know”, and “star factor – what they do and how they do it.”

Have I given compelling and differentiating specifics?

Emphasize specifics, not generics. Don’t highlight “leadership skills”. Instead, demonstrate what makes you a remarkable leader.

“It is the specifics that set the executive apart from other great leaders and outstanding communicators,” writes Aisnof. In the best bios, the reader will come to the conclusion that the executive is exceptional based on the information presented rather than being told by the executive that he or she is great.”

The same goes for accomplishments. Aisnof urges, “These should be earthshaking, company-saving, award winning events supported by quantitative results where possible and be related to the interests of the targeted audience,” without disclosing sensitive corporate or client information.

Is this a board candidate bio?

If so, then Aisnof recommends including: any boards – including non-profit on which you already have served; reflecting any corporate, civic, or charitable-focused leadership roles that demonstrate ability to guide an organization; any awards especially outside your company that have recognized your accomplishments; and any media coverage, publications, or speaking appearances. Ask from the selection committee perspective: “What is the most important and differentiating contribution the executive would be making to the group?”

When embraced, managing your bio can be part of strategically managing your career advancement.

By Aimee Hansen

/by

Leading an ERG or a network? How do you get recognized for your work?

,

Business meetingDo you lead a women’s network or other Employee Resource Group ( ERG) at work? If so, you probably know that there is real work and time needed for this endeavour to be successful. So, how do you use this opportunity to develop leadership skills and then get recognized for this work?

My first piece of advice is to communicate what you are doing so that senior people can see your leadership skills. This is a good time to ask yourself, is this group institutionally supported? One way to check if it is, is to look at whether it is mandated from the top and has actual participation from leaders and managers in a meaningful way. If it is pure grassroots from the “bottom up” chances are you are not on senior people’s radar for the work that you are doing. Also worth considering is the question – is this network connected to the talent strategy? if not, wine and cupcakes are fine, but don’t expect to be the next CEO because of it.

By Nicki Gilmour, Executive Coach and Organizational Psychologist

Contact nicki@theglasshammer.com if you would like to hire an executive coach to help you navigate the path to optimal personal success at work

/by