While we read plenty about women leaving corporate jobs for entrepreneurial ventures, much less discussed is the option of female intrapreneurship. Being an intrapreneur simply means acting like an entrepreneur in terms of risk-taking and innovation while working within a large corporation.
The potential pros of entrepreneurship are often touted and well-known: the opportunity to be your own boss, to work more flexibly on your own schedule, and to have the chance to do meaningful work of your own choosing. A 2013 report by the Global Entrepreneurship Monitor (GEM) found that where personal satisfaction is concerned, those who start their own businesses rank the highest in the world in happiness scores. The report also stated that female entrepreneurs rated themselves even higher in their sense of well-being than male entrepreneurs.
While these stats are compelling, a 2012 report by GEM noted that the relatively small number of women launching new businesses worldwide—and fewer still who are running mature businesses—suggests a conundrum. This may stem from the fact that female entrepreneurs are less likely to receive funding to grow their businesses, which is a problem in itself. But what it also means is that women more often than not are failing to wield powerful resources and reach larger audiences at the entrepreneurial level.
As any basic business textbook confirms, the pros of larger companies generally include financial, labor, and audience advantages over smaller companies, whose main benefits are being nimble and reactive. When women leave the corporate arena, they aren’t just leaving behind their jobs; they are abandoning ample resources that could be used to enact change on the largest level. They just need to know how to access these resources.
Enter intrapreneurs. Unlike with entrepreneurship, intrapreneurs have a built-in corporate support system to help them reach their goals, if they know how to use it. Three companies that have strong intrapreneurial cultures are Google, LinkedIn, and Dreamworks. While intrapreneurship has traditionally been the purview of a limited number of people within a company, the trend is growing to extend this domain throughout entire organizations. Google and other tech companies, for example, have used “20 Percent Time” to give employees an allocated percentage of hours in their daily work schedule to tinker and innovate. This has led to some incredible discoveries, like Gmail and Google Earth, which affect hundreds of millions of users.
Here are some ideas on how to become an intrapreneur no matter which company you work for:
• Look for problems to solve. Whether it’s a process that’s broken or you envision a way to build a better mousetrap, keep your finger on the pulse of the marketplace and your customers. Use your unique role as an industry insider to recognize new trends coming down the pike, and grab opportunities early to think outside the usual boundaries.