By Michele Drayton
As the fall season begins, it’s a good time to check the progress of how countries are faring in removing the hurdles that hamper women entrepreneurs from reaching their full potential.
Look no further than the 2014 Gender-Global Entrepreneurship and Development Index (Gender-GEDI) funded by Dell. This one-of-a kind global study identified and analyzed factors that influence whether a woman’s business stays small to middling or expands into a powerhouse. That is, it becomes an integral part of a region’s economic fabric, creating well-paying jobs, sought-after products and cross-border trade opportunities.
For this second annual release of the GEDI, researchers studied 30 countries, up from last year’s 17, with respect to factors such as business climate, access to education, capital financing, and cultural attitudes toward women in leadership.
The Gender-GEDI showed that even the highest scorers could do better and like any good progress report, identifies strengths and weaknesses that government officials, policy makers and the private sector can utilize to help women entrepreneurs reach substantial scale.
The Grades
At the top of the class, based on a rating scale of 0 to 100, were the U.S. with a score of 83; Australia (80); and Sweden (73). The next highest-scoring countries, France and Germany, were tied at 67. The United Kingdom, Chile and Poland scored above 50.
Seventy-three percent or 22 of the 30 countries surveyed ranked below 50, and the lowest scorers included Uganda and Bangladesh, where women’s access to education and basic legal protections remain elusive.
Importantly, the GEDI emphasizes that even the countries ranked at the top of the scale can learn from countries with lower scores, underlining the fact that no country has arrived at the appropriate formula that multiplies high-growth, women-led businesses.
The Impact
Marsha Firestone, Ph.D., founder and president of the Women Presidents’ Organization offers evidence of the impact of such high-growth, women-led businesses. WPO members run multi-million-dollar enterprises and those attaining the highest membership-tier levels run businesses generating at least $10 million in revenues or up to $50 million in revenues.
Firestone appreciates that the Gender-GEDI study offers a framework for this level of success. She recalls a time when the phrase “women’s business” connoted very small organizations. No more. The WPO issues its own annual list of global entrepreneurial stars, the “50 Fastest-Growing Women-Owned/Led Companies,” and those winners generated $4.9 billion in combined 2013 revenues and altogether employed 22,000 people.
“This study is very important because it clearly indicates that there are women who are succeeding who are not a small business, a young business or a microbusiness,” Firestone said. “Women are starting and growing substantial companies. We are seeing very substantial businesses grow and develop — and they are making an impact on the economy.”
Overcoming Barriers
How much more of an economic impact they could make with fewer barriers concerns Geri Stengel, author of Forget the Glass Ceiling: Build Your Business Without One. Her book uses the Gender-GEDI as a foundation to study the experiences of 10 women helming thriving businesses.
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